The Sales Engineer is responsible for driving sales growth and developing business opportunities for GEA's separation technologies, including separators and decanters, across key industries such as food, beverage, wastewater, environmental, industrial process, and energy sectors. The role combines technical expertise with consultative selling to deliver value-driven solutions, strengthen customer relationships, and achieve sustainable business growth.
Key Responsibilities
Sales &
Business DevelopmentAchieve assigned order intake, revenue, profitability, and growth targets.
Drive sales of separation equipment, including separators, decanters, and related process solutions, to both existing and prospective customers.
Identify, develop, and convert new business opportunities within assigned territories and market segments.
Develop and execute sales plans to expand market share and strengthen GEA's market position.
Maintain an active sales pipeline and provide accurate sales forecasts through CRM tools.
Prepare technical and commercial proposals, quotations, and tender submissions.
Negotiate commercial terms and contracts in accordance with GEA guidelines and business objectives.
Customer & Market Development
Conduct regular customer visits to understand operational challenges, identify opportunities, and propose effective technical solutions.
Build and maintain strong relationships with customers, consultants, contractors, EPC companies, and system integrators.
Monitor market trends, competitor activities, industry developments, and regulatory changes impacting the business.
Identify emerging opportunities in sustainability, wastewater treatment, resource recovery, energy efficiency, and decarbonization initiatives.
Expand GEA's market presence through strategic networking and relationship-building activities.
Technical & Solution Selling
Provide technical consultation and application support throughout the sales cycle.
Develop solution-oriented proposals by understanding customer processes and requirements.
Work closely with internal engineering, project management, service, and supply chain teams to deliver competitive and technically sound solutions.
Present GEA technologies and value propositions to customers through technical presentations, workshops, and product demonstrations.
Act as a trusted advisor by recommending industry best practices and operational improvements.
Reporting & Administration
Maintain accurate records of customer interactions, sales activities, opportunities, and forecasts within CRM systems.
Provide regular market intelligence and customer feedback to management and product teams.
Ensure timely reporting of business activities and sales performance.
Perform other duties as assigned by the Line Manager.
Key Accountabilities
Business Performance
Achieve and exceed individual sales targets and KPIs.
Increase market penetration and market share within assigned industries.
Deliver high levels of customer satisfaction and account development.
Contribute to the overall growth and profitability of the Separation & Flow Technologies business.
Continuous Improvement
Identify opportunities for business expansion and process improvement.
Provide customer and market insights to support innovation and product development initiatives.
Promote service, upgrade, retrofit, and aftermarket opportunities where applicable.
Qualifications
Education
Bachelor's Degree in Mechanical Engineering, Chemical Engineering, Process Engineering, Environmental Engineering, Industrial Engineering, or a related discipline.
Experience
Minimum 3-5 years of experience in
technical sales,
application engineering, project engineering, or business development within industrial process, separation technology, wastewater treatment, environmental solutions, biogas, or related industries.
Experience selling industrial equipment, capital machinery, engineered solutions, or process technologies.
Proven track record in achieving sales targets and managing customer relationships.
Experience in tendering, proposal preparation, and commercial negotiations.
Previous exposure to separation technologies, centrifuges, decanters, or wastewater treatment solutions is an advantage.
Skills & Competencies
Technical & Commercial Skills
Strong understanding of industrial processes and engineering solutions.
Ability to develop and present compelling technical and commercial value propositions.
Strong negotiation and consultative selling skills.
Market analysis and business development capabilities.
Systems & Digital Tools
Proficient in Microsoft Office applications.
Experience with CRM platforms and ERP systems such as SAP, Axapta, or equivalent.
Communication & Interpersonal Skills
Excellent communication, presentation, and stakeholder management skills.
Strong customer focus and relationship-building abilities.
Ability to work effectively across cross-functional teams and diverse stakeholders.
Personal Attributes
Self-motivated, proactive, and results-driven.
Strong organizational and problem-solving skills.
Service-minded with a high level of professionalism and integrity.
Strong commitment to safety, compliance, and ethical business practices.
Willingness to travel extensively within Indonesia as required.
Language Requirements
Good command of English both written and spoken.
Preferred Qualifications
Experience with centrifuge, separator, or decanter operations.
Possession of a valid driver's license.
Experience within food processing, dairy, beverage, wastewater, palm oil, chemical, or environmental industries.
At GEA, we design work to promote sustainable performance, balancing business outcomes with employee wellbeing through clear expectations, collaboration, development opportunities and healthy ways of working.