Senior Digital Executive

JOB RESPONSIBILITIES
• Analyze and optimize paid campaign across Google, Zalo, Tiktok, Youtube, Meta, E-commerce and local vendor to ensure meet Client's KPI.
• Ownership of everyday work with end-to-end campaign management.
• Evaluating the effectiveness of campaigns and giving recommendations for further campaigns.
• Full understanding of campaign tracking and reporting, able to execute independently.
• Assist in evaluating the results of campaigns to ensure they meet clients' goals and to gain learning for future planning.
• Implement and manage all necessary channels/platforms and vendors for implementing the campaigns.
• Develop and maintain good relationships with publishers.
• Perfect knowledge of web analytics tools (e.g., Google Analytics, NetInsight, WebTrends etc.).
JOB REQUIREMENTS
• Solid experience in setting up and optimizing campaigns on Facebook, Google, E-commerce sites and Local Ad Network (Admicro, FPT, Zalo....).
• 2+ years of experience in agency environment is required.
• Good & clear communication skills.
• Detail-oriented with a good sense of technical understanding.
• Well-organized and efficient working on multi-task.
• Confident, contributing and not afraid of challenges.
• Basic understanding of Vietnam media landscape.
• Good written and spoken English is preferred.
• Perfect knowledge of web analytics & 3rd party ad-serving tools.
• Willingness to learn, adapt and perform.