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Mô tả công việc
Position Overview
The Senior Executive - Offline Retail In-Store Experience is responsible for designing and driving exceptional in-store experiences across retail outlets. This role focuses on creating customer-centric store layouts, optimizing in-store touchpoints, and implementing innovative solutions to elevate customer satisfaction and engagement within the physical retail environment.
Key Responsibilities
1. Design In-Store Experience Framework
- Develop strategies to create seamless and engaging in-store customer journeys.
- Optimize store layouts, zoning, and touchpoints to enhance customer navigation and satisfaction.
- Collaborate with design teams and stakeholders to implement aesthetic and functional improvements aligned with brand identity.
2. Project Management for In-Store Enhancements
- Plan, manage, and execute in-store experience improvement projects, including pilot testing and full-scale rollouts.
- Oversee budgets, timelines, and resources to ensure projects are delivered on time and within scope.
- Work closely with vendors, contractors, and cross-functional teams to implement solutions effectively.
3. Customer Insight and Feedback Analysis
- Collect and analyze customer feedback to identify pain points and improvement opportunities in the in-store experience.
- Monitor and evaluate in-store KPIs, such as foot traffic, conversion rates, and customer satisfaction scores.
- Use insights to design data-driven initiatives that align with customer needs and business goals.
4. Collaboration and Training
- Partner with operations and sales teams to implement in-store experience programs.
- Provide training and support to store staff on delivering exceptional customer experiences.
- Act as a liaison between corporate teams and retail outlets to ensure alignment and consistency.
5. Innovation and Trend Adoption
- Stay updated on retail trends and customer behavior to introduce innovative in-store solutions.
- Benchmark best practices from global and local retail leaders to continuously improve store experiences.
Yêu cầu
* Key Qualifications
- Education: Bachelor's degree in Retail Management, Marketing, Interior Design, or related fields.
* Experience:
- 3-5 years of experience in retail operations, customer experience, or project management within a physical retail environment.
- Proven track record of designing and implementing successful in-store experience initiatives.
* Skills:
- Strong project management and organizational skills.
- Analytical mindset with experience in customer data analysis and reporting.
- Excellent communication and stakeholder management skills.
- Familiarity with retail design principles, merchandising, and technology-driven solutions.
* Key Competencies
- Creative problem-solving with a focus on customer-centric solutions.
- Strong collaboration skills to work effectively across multiple teams and departments.
- Attention to detail in designing and executing in-store layouts and experiences.
- Ability to adapt to changing retail trends and consumer preferences.
* Reporting Structure
- Reports to: Customer Experience Manager or Retail Operations Manager.
- Works closely with: Store Managers, Marketing Teams, and Merchandising Teams.
* Benefits
- Competitive salary and performance-based incentives.
- Opportunities for career advancement and professional development in retail and customer experience.
- Work in a dynamic and collaborative environment, driving innovation in offline retail.
Quyền lợi
Chế độ BHYT, BHXH, BHTN theo quy định
Chương trình chăm sóc sức khỏe dành cho nhân viên
Môi trường làm việc hòa đồng, thân thiện
Thông tin khác
Loại công việc
Nhân viên toàn thời gian
Cấp bậc
Nhân viên
Học vấn
Cử nhân
Kinh nghiệm
2 - 5 năm kinh nghiệm
Giới tính
Nam / Nữ
Ngành nghề
Dịch vụ khách hàng
,
Bán lẻ / Bán sỉ
Thông tin chung
- Ngày hết hạn: [protected info]
- Thu nhập: Thương lượng