Key Responsibilities:
• Develop and execute
digital marketing strategies to enhance brand visibility and engagement.
• Manage and optimize livestream events across platforms, including TikTok, to drive sales and customer interaction.
• Create and oversee Google Ads and Meta Ads campaigns to maximize ROI.
• Analyze performance metrics and adjust strategies to improve campaign effectiveness.
• Collaborate with cross-functional teams to align marketing initiatives with business goals.
• Stay updated on industry trends and competitor activities to inform marketing strategies.
• Build and maintain relationships with influencers and partners to expand reach.
• Proficiency in digital marketing tools and platforms, including Google Ads and Meta Ads.
• Strong understanding of social media marketing, particularly on TikTok.
• Excellent analytical skills to interpret data and drive decision-making.
• Creative thinking and problem-solving abilities.
• Strong communication and interpersonal skills for effective collaboration.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Knowledge of SEO and content marketing strategies.
• Minimum of 3 years of experience in digital marketing, with a focus on livestreaming and social media.
• Proven track record of managing successful digital marketing campaigns.
• Experience in the furniture or home improvement industry is preferred but not required.
• Bachelor's degree in Marketing, Business, or a related field is preferred.