THE IMPACT YOU'LL MAKE IN THIS ROLE
- Efficiently conducting market research to identify digital trends, competitors, and opportunities, providing valuable insights to form
digital marketing choices;
Effectively developing and executing digital marketing plans that align with the strategy for new product launches, enhancing brand awareness, and driving user acquisition through online channels;
- Expertly building and optimizing customer acquisition funnels, utilizing SEO, SEM, paid and free digital advertising, social media posts, and email marketing, tailored for technology products or business needs;
- Collaborating closely with marketing mates, product development and
designers to ensure marketing efforts are cohesive with overall business objectives and strategies;
- Diligently creating and managing engaging content for digital marketing channels as part of the marketing strategy, including landing pages, social media, email campaigns, blogs, and digital advertising platforms;
- Meticulously analyzing digital marketing performance using key metrics to measure the effectiveness of campaigns and optimize strategies for maximum return within the context of market entry and product launches;
- Fruitfully developing and maintaining relationships with thought leaders, partners, and platforms to enhance promotion and reach targeted audiences effectively as part of the marketing strategy;
- Always staying abreast of industry trends, consumer behavior, and emerging technologies to propose innovative approaches and share them with teammates for collective improvement;
- Fostering a culture of creativity, collaboration, adaptability, persistence, a results-driven focus, high standards for deliverables, and continuous improvement within the Marketing team and throughout the entire company.