About the job
Join LavaGroup, the Strategic Advertising Partner of Spotify, Viber, TikTok, Grab, LinkedIn, and more! We're looking for a Strategic Planning Manager to drive sales, manage key clients, and expand business opportunities in the fast-growing
digital marketing landscape.
As a Strategic Planning , you will be involved in developing and executing strategic communication plans, with a focus on digital IMC and influencer-integrated marketing. The Senior Executive will conduct research, analyze data, and provide insights to inform strategies and drive creative output, while also mentoring junior team members.
What You'll Do
Report to the Strategic Planning Manager / Head of Strategic Planning on strategic deliverables to deliver the client's marketing/communication objectives
Devise digital/social / influencer / IMC communication plans and be able to lead the strategic part during the pitching process
Confidently consult and grow intern/ junior planners in the team
Hands-on with the research and digital analytics tools to bring an understanding of the market, category, and consumers to develop strategic insights
Contribute to new initiatives beyond the assigned tasks
Drive the creative team and the output with integrated communication plans
Integrate with the agency's culture, principles, and philosophy and apply it in everyday work