Activation and Events Manager

1. Events Activation Marketing
Deliver the most impactful opportunities for company needs and sales.
Creating dynamic experiences via visual, brand presence, promote MM brand.
Strengthen brand image by executing outstanding activation with the goal of generating community engagement.
Creating and serving an engaging consumer experience that successfully communicates purpose and strengthens community.
2. Instore Communication Planning
Efficiently manage instore communication by planning Signage and POSM.
Building the proper perception through standardizing the signage/shelf talkers.
Manage the Creative Design team & vendors for timely and accurate execution.
Mapping a new store for planning the branding and communication requirements.
Ensuring complete execution of the planned branding.
Build functional in-store communication during NSO launch and find ways to effectively communicate the launch across the store.
Finding different ways of enhancing the customer experience with respect to decoration, music etc. on the opening day and executing the same.
3. Key Result Areas
Ensuring consistency in brand imagery and positioning across MMVN.
Create concept development for all campaigns as per annual marketing calendar.
Develop optimized store decoration standardization attracting customers.
New Store Opening communication plan.
Budget monitoring and tracking.