We are looking for a
Brand Manager with solid experience working at marketing/creative agencies, especially those handling clients in F&B, hospitality, resorts, lifestyle, and related sectors.
This role will lead brand strategy and execution across our hospitality portfolio, ensuring consistent brand identity and impactful marketing initiatives.
Key Responsibilities
1. Brand Strategy & Development
Own and evolve the AKYN brand strategy and properties' brand identities
Ensure consistent brand voice, visual identity, and messaging across all channels
Develop brand guidelines and oversee implementation across properties and partners
2. Marketing & Campaign Management
Plan and execute integrated brand and marketing campaigns (digital, print, experiential, and on-property)
Collaborate with internal teams and external agencies on creative, content, and media strategies
Support new property openings, rebrands, and brand launches
3. Content & Storytelling
Oversee brand storytelling across websites, social media, PR, partnerships, and guest touchpoints
Guide content creation to ensure alignment with brand positioning and guest experience goals
Partner with PR and communications teams to amplify brand presence and media visibility
4. Cross-Functional Collaboration
Work closely with HR, Operations, Sales, Revenue, Design, and other guest experience teams
Ensure brand standards are embedded into the on-property experience
Act as brand steward internally, educating and aligning teams with brand values
5. Market & Performance Analysis
Monitor brand performance, guest feedback, and market trends
Analyze campaign effectiveness and brand health metrics
Use insights to refine positioning and improve brand impact
Bachelor's degree in Marketing, Branding, Communications, Hospitality, or related field
3+ years of brand management or marketing experience (hospitality, lifestyle, or luxury preferred)
Strong understanding of brand strategy, storytelling, and multi-channel marketing
Experience working with creative agencies,
designers, and content teams
Excellent communication, presentation, and project management skills
Highly organized, detail-oriented, and capable of managing multiple initiatives
Passion for hospitality, design, culture, and guest-centric experiences
Competitive salary with performance-based bonus.
Full-salary insurance, healthcare plan & annual health check.
Meal allowance and provided work equipment.
Opportunity to shape and grow distinctive hospitality brands
Collaborative, creative, and entrepreneurial work environment
Career growth within a dynamic and expanding hospitality group
Annual leave, team building trips & company events.
