Business Product Manager

OnPoint is the largest E-commerce enabler in Vietnam, providing end-to-end services, and helping brands accelerate and become more successful online in Vietnam and SEA region. OnPoint's mission is to make E-commerce easy for brands and to create sustainable values for businesses, consumers, and partners.
It's a privilege for us to serve top-tier clients. Our integrated capabilities encompass all aspects of the E-commerce value chain covering store commercial and operations, digital marketing, customer services, warehousing, and fulfillment. We help a brand execute their E-com strategies by selling their goods directly to customers online or by providing services to assist with their E-com operations.
Our business ranges from the largest online shopping platforms as well as social shopping channels.
Since day one, we have dedicated ourselves to the needs of our brand partners. We work closely to ensure our direction and thought processes are tightly aligned with their needs. Join us, make a difference, and create value for life!
Responsibilities
Project & program delivery: Own the end-to-end delivery of SoCom's AI/Tech/Data initiatives and new projects (intake → scoping → build → UAT → launch → post-launch review), managing plans, milestones, RACI, dependencies, risks, scope, resources and budget, with decision-ready reporting to GM and HODs.
SoCom representative to Tech/Data/AI: Act as SoCom's single point of contact to the Tech, Data, AI and Product teams - translate operational needs into requirements (BRD/PRD) and a prioritized backlog, coordinate build/UAT/rollout and change management, and represent SoCom's priorities and trade-offs in cross-functional forums.
Productivity & automation: Map manual, repetitive and error-prone processes across SoCom teams, scope high-impact automation/AI/tooling solutions with clear business cases, and drive adoption (training, SOP embedding, change management) to realize measurable productivity gains and reduce manual effort.
Data, insights & continuous improvement: Partner with the Data team to define metrics, dashboards and a single source of truth; track initiative ROI and productivity KPIs; standardize project/reporting frameworks and continuously improve the transformation operating model.
Process, SOP, RACI & working-flow design: Build and standardize SoCom's operating processes - design end-to-end working flows, SOPs and cross-team RACI (roles, ownership and hand-offs) for both day-to-day operations and new initiatives; document, socialize and enforce them, and keep them updated as the org and services evolve to keep delivery consistent, scalable and audit-ready.
Requirements
Bachelor's degree in Business, Technology, Data, Engineering or a related field, or equivalent relevant experience.
3-5+ years in project/program management, PMO, business analysis or product/operations roles, ideally in e-commerce, tech or a fast-paced digital environment.
Proven track record delivering technology, automation or data projects end-to-end and driving cross-functional stakeholders to outcomes.
Solid understanding of AI, automation, data and tech workflows - enough to translate business needs into requirements and challenge solutions (technical/coding background not required).
Strong project management discipline (Agile/Scrum, Waterfall or hybrid); familiarity with tools such as Jira, Asana or similar.
Analytical and structured - able to break down ambiguous problems, define metrics and turn data into decisions.
Excellent stakeholder management and communication skills in both English and Vietnamese.
Competencies:
Project & program management: Structures ambiguous problems into clear plans, milestones and owners; delivers on time and on scope.
Stakeholder management: Identifies, engages and aligns stakeholders across SoCom and Tech/Data/Product teams.
Business & tech acumen: Translates business needs into requirements and evaluates whether solutions truly reduce manual effort and lift productivity.
Analytical thinking: Uses data to define metrics, measure impact and drive decisions.
Leading change & AI mindset: Champions AI/automation adoption and guides teams through change to make new ways of working stick.
Accountability & ownership: Owns outcomes end-to-end; anticipates problems and prepares solutions.
Adaptability: Thrives in a fast-paced, cross-functional social commerce environment.
Benefits:
Salary: Negotiable
Phone allowances
Full salary in probation
Tet, performance bonus
Premium Health Insurance
Full insurance package
15 Annual Leave + 3 Sick Leave
Work from home: 1 day/week
Laptop provided