Business Project Associate (China Market Preferred)

I. OVERALL JOB RESPONSIBILITY
Act as the key bridge between Athena and the Chinese game/entertainment market by combining business development and product evaluation, while coordinating projects to ensure successful partnerships and smooth operations.
II. KEY JOB DUTIES
Continuously monitor the Chinese mobile game and entertainment market, tracking trending genres and developer updates, and provide market analysis reports to support the publishing strategy.
Source and build a network of Chinese game studios and developers, grouped by genre and target audience, through platforms (e.g., TapTap, QooApp) and industry expos (e.g., ChinaJoy), with a focus on promising studios not yet signed by major publishers.
Evaluate each product's potential for SEA and global markets by analyzing key performance metrics, and match suitable titles with the company's publishing requirements.
Negotiate and drive the signing of licensing and co-publishing agreements, structuring revenue models such as Minimum Guarantee (MG), Revenue Share, and Licensing Fees to secure favorable and fair terms for both sides.
After signing, act as the main point of contact between Athena's Vietnam/Global teams and Chinese developers, managing timelines for source code handover, localization, and technical support to ensure a successful launch and smooth operation.
Resolve issues between the operations and development teams arising from differences in time zones, workflows, or language.
Build trust and maintain long-term relationships with Chinese partners, and explore further collaboration opportunities.
III. EDUCATIONAL REQUIREMENTS / SKILLS / ATTRIBUTES
EXPERIENCE & MUST-HAVES
3-5 years of experience in business development, product evaluation, or project coordination within the gaming/entertainment industry, preferably in mobile game publishing.
Mandatory: Fluent in Chinese (HSK 6 or equivalent) in listening, speaking, reading, and writing, including game/entertainment terminology.
Mandatory: Proficient in English (TOEIC 700 or equivalent) in listening, speaking, reading, and writing.
Mandatory: Available for business travel to China and other countries.
Mandatory: An existing network of game studios/developers (partner pool) and an active WeChat account.
KNOWLEDGE
Solid understanding of the Chinese mobile game and entertainment market, including trending genres and products' potential for SEA and global markets.
Game publishing knowledge: licensing, co-publishing, localization, and revenue models such as Minimum Guarantee (MG), Revenue Share, and Licensing Fees.
Deep understanding of Chinese business culture, including relationship building and high-context communication.
Understanding of key product performance metrics.
SKILLS
Strong negotiation and persuasion skills.
Networking and partner sourcing skills through platforms (e.g., TapTap, QooApp) and industry expos (e.g., ChinaJoy).
Data analysis skills and sharp business acumen.
Timeline management and conflict resolution across teams, time zones, and cultures.
ATTITUDE
Game lover with a passion for the entertainment industry.
Win-win mindset, committed to building trust and long-term partnerships.
Proactive and self-motivated; able to learn quickly and excel in a fast-paced, OKR-driven team.
Flexible with frequent business travel and cross-time-zone work.