CONTENT LEADER

- Content Strategy & Execution:
+ Develop and implement a comprehensive content strategy to communicate accurately and inspiringly our B2B ecosystem of e-commerce, online exhibition and conference, CSR/ESG platform, etc... in all social and digital channels.
+ Conduct in-depth market research and competitive analysis to identify content gaps and opportunities.
+ Oversee content localization initiatives to support international market expansion.
- Content Creation & Optimization:
+ Create high-quality, informative, and engaging content across various formats, including website, social media, and marketing materials.
+ Develop compelling product marketing content for new features and existing solutions.
+ Create engaging email marketing campaigns with high conversion rates.
+ Collaborate with the design team to create visually appealing and on-brand content assets.
- Cross-functional Collaboration & Growth Initiatives:
+ Collaborate with Customer Service, Product and Business teams to understand customer pain points and translate complex B2B solutions into clear, engaging content
+ Take ownership of ideating and executing product launch and go-to-market campaigns.
+ Collaborate with Digital Marketing team to implement automated marketing workflows for content distribution and engagement
- Team Management: Directly supervise and mentor one Senior Product & Marketing Content. Set content strategy, KPIs, and quality standards for all deliverables.
* Benefits:
- Join a strong winning-spirit team of creating new business platforms for Vietnam and SEA.
- Human centricity environment, focusing on collaboration and success.
- Social insurance coverage upon signing your employment contract.
- Generous leave policy: 12 annual leave days plus all Vietnamese public holidays.
- 13th-month salary (applicable from the probationary period).
- Company-provided equipment.
- Well-stocked pantry: tea, coffee, snacks, microwave, etc.
- Engaging company activities: Company trips, team-building events, regular internal events (including live music performances!), and access to company-sponsored badminton courts.