Country Marketing Manager

About the job
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the representation of the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As the Country Marketing Manager, you will lead a team and work with cross-functional teams to drive the growth of critical and emerging digital ecosystems in one of Google's growth markets. Your role will have a focus on B2C, B2B, and Brand and Reputation marketing, where you will lead a team of marketers, be responsible for the strategy, planning, and communication of Google's thought leadership in digital marketing, to support the sales teams in driving advertising business from advertisers and agencies, grow Google users in the region on our core products, and to safeguard Google's reputation. This will involve inspiring and educating digital marketers across Vietnam with market insights, shaping Google's content strategy and communicating via scalable marketing channels. You will also build plans to build and strengthen Google's brand and reputation, with both users and key opinion leaders. This is a cross-functional role, involving work with Public Policy, Sales, Communications, as well as collaborating with other marketing teams across Google's global offices.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.