Ecommerce Marketing Manager

🏢 About Teecom
Teecom is a Vietnam-based retail company specializing in Cross-Border E-commerce. We distribute a diverse range of consumer products, including fashion items, artbooks/coloring books, illustrated products, drinkware, and tumblers across international platforms such as Amazon US/EU, Etsy, TikTok Shop, and Shopify.
Teecom is looking for an Digital Performance Marketing Manager to lead revenue growth, expand customer acquisition, and optimize profitability through full-funnel digital marketing strategies across multiple international e-commerce platforms.
This role is ideal for candidates with a strong background in Digital Marketing / E-commerce, solid business acumen, data-driven thinking, and hands-on experience in performance marketing, multi-channel budget management, and platforms such as Amazon, TikTok Shop, Meta, or social commerce channels.
🎯 Key Responsibilities
Develop and adjust sales and demand plans by campaign period, seasonality, and business targets to drive revenue, customer growth, and profit margin.
Build full-funnel digital marketing strategies across Paid / Owned / Earned channels, including SEO/SEM, social media, email marketing, affiliate marketing, performance ads, pricing, deals, and coupon campaigns.
Manage and optimize multi-channel marketing budgets to improve cost efficiency, ROAS, brand performance, and merchandising results.
Track, analyze, and optimize campaign performance based on revenue, traffic, conversion, CAC, ROAS, and other key metrics.
Analyze digital market trends, customer behavior, and international consumer insights, especially in the US market, to propose suitable growth initiatives.
Prepare periodic marketing performance reports, highlighting results, key issues, root causes, and improvement actions.
Manage, guide, and develop the marketing team to improve execution quality and operational performance.
✅ Requirements
Minimum 7 years of experience in Digital Marketing / E-commerce.
Experience or strong understanding of Amazon, TikTok Shop, Meta; experience in the US market is preferred.
At least 2-3 years of experience in project, channel, or team management, preferably managing a team of 5-10 members.
Good English proficiency for reading documents, market research, and working with international platforms.
📩 Interested candidates are invited to send their CV to [protected info] or inbox directly for further discussion.
🌐 Website: [protected info]
🔗 LinkedIn: Teecom Joint Stock Company
📍 Office: Nguyen Thong Street, Ho Chi Minh City