Expert, Brand Designer

Job Purpose
We are seeking a Brand Designer (Brand management & Governance) to support the visual implementation, manage the evolution and enforcement of our brand identity.
The role combines strong design execution, brand governance support, and cross-functional collaboration, ensuring all brand materials are consistent, high-quality, and comply with brand guidelines.
Key Accountabilities
1. Brand Governance & Implementation
Support the maintenance and continuous improvement of brand guidelines, templates, and asset libraries.
Provide guidance and feedback to internal teams and external agencies on proper use of brand assets and templates to align execution meets brand standards, ensure compliance.
Monitoring brand compliance across different channels and business units.
2. Design & Execution
Visual Identity development: support the development and adaptation for brand visual identity systems, including typography, color palettes, and graphic standards.
Campaign & Marketing Support: Contribute to the development and execution of marketing campaigns and initiatives
Good understanding of production process, able to consult marketing team, external vendors (agencies, printers, production partners) to ensure quality of final outputs and alignment with brand standards.
3. Capability Building
Develop and maintain scalable design systems, templates, and asset libraries to enable consistent and efficient execution across channels
Provide training and support for business teams and external partners on brand guidelines
Stay updated on emerging design trends (especially AI-tools) and propose practical applications to enhance creative output, speed, and personalization at scale in design workflows
Success Profile - Qualification and Experiences
Education: Bachelor's degree
(Major in Graphic Design, Visual Communications, or a related field can be a plus).
Experience: 3-5+ years of experience in brand design, with strong exposure to brand governance and system development.
(experience working in creative agencies and exposure to leading brands or banking industry can be a plus)
Technical Mastery
Strong understanding of visual design principles and layout systems
Advanced proficiency in design software, specifically Adobe Creative Suite (Illustrator, InDesign, Photoshop) and presentation tools (ex. PowerPoint).
Familiarity with AI-powered creative tools and their application in scaling design output.
Technical Mastery:
Strong understanding of visual design principles and layout systems
Advanced proficiency in design software, specifically Adobe Creative Suite (Illustrator, InDesign, Photoshop) and presentation tools (ex. PowerPoint).
Familiarity with AI-powered creative tools and their application in scaling design output.
Governance Experience: Proven ability to implement and enforce brand systems. Experience in B2B or complex enterprise environments is highly preferred.
Soft Skills: Good project management, organization, and communication skills. Ability to influence stakeholders without direct authority and drive cross-functional collaboration.
Benefits
Competitive salary package, including 13th-month salary and performance-based bonus.
Annual salary review and performance evaluation.
15 days of annual leave and 01 birthday leave.
Opportunities to participate in Techcombank's advanced training and development programs.
Clear career development pathways with strong support and guidance from the management team.
Comprehensive employee well-being benefits, including health insurance/healthcare coverage, annual health check-ups, birthday gifts from the Bank, team-building activities, year-end parties, and more.
Provision of all necessary tools and equipment to support work effectively.
Access to professional and technical training programs to enhance job-related competencies.