COMPANY INTRODUCTION
Địa điểm: Hồ Chí Minh - Loại hình công ty: Công ty Việt Nam - Lĩnh vực kinh doanh: E-commerce, Thương Mại Điện Tử, Bán Hàng Online; Bán lẻ, Hàng tiêu dùng, FMCG; Thời Trang, May Mặc, Thẩm Mỹ, Làm Đẹp, Mỹ Phẩm - Quy mô công ty: Nhỏ (< 49 người có BHXH) - Website: [protected info]
Floralpunk is an established fashion accessories brand based in Vietnam, founded by Julia Doan and run with the #floralpunkcrew. Floralpunk grew from the ambition to bring timeless and trendsetting products to our customers. Through our sophisticated brand identity, monochrome aesthetics and premium customer experience, we aim to inspire women's fashion and everyday lifestyle.
At Floralpunk, we aim to empower Vietnamese through fashion, to embrace their personal style and to raise awareness & increase tolerance for diversity of fashion. Furthermore, we want to represent and picture modern Vietnamese fashion & lifestyle on an international scale.
As our social media assistant, you will help oversee Floralpunk's social media presence. In this job, you will work closely with members of the marketing department. Your responsibilities include researching competitive brands or markets, developing and executing social media activities that drive business.
[HCM] Floralunk tuyển dụng Senior Social Media & PR Executive
Địa điểm: Hồ Chí Minh - Tính chất công việc: Toàn thời gian - Chuyên môn: Marketing, Truyền Thông, PR - Kinh nghiệm: Yêu cầu ứng viên có kinh nghiệm - Mức lương: Thỏa thuận; Từ 10 Triệu - Dưới 15 Triệu VNĐ / Tháng; Từ 15 Triệu - Dưới 20 Triệu VNĐ / Tháng
JOB DESCRIPTION
We are seeking a creative, driven, and detail-oriented Social Media & PR Executive to help grow our online presence, build community engagement, and strengthen our brand reputation. This role plays a key part in executing daily social content, managing influencer partnerships, and assisting in PR campaigns across all platforms.
1. Social Media & Content Strategy
Develop and lead monthly/quarterly content plans for Instagram, Facebook, TikTok, Threads, etc., aligned with product drops, promotions, and sales cycles.
Shape the editorial direction, storytelling style, and format of content, ensuring a strong brand voice and high engagement.
Integrate campaign objectives, seasonal trends, and community insights into platform-specific content strategies.
Monitor daily performance and engagement metrics, providing weekly and monthly reports and insights
2. Content Execution & Production
Execute content plans in close collaboration with the in-house and freelance creative team (photographers, designers, videographers).
Lead pre-production planning, styling direction, content shoots, and post-production feedback for visuals and videos.
Ensure timely delivery and rollout of content assets across all digital platforms.
3. E-commerce & Affiliate Content Management
Own all content appearing on Floralpunk's e-commerce platforms ([protected info], Shopee, Lazada, TikTok Shop), especially affiliate-style videos and high-conversion visuals.
Coordinate with KOLs, creators, and affiliate partners to produce and manage videos, reviews, and styling clips for e-commerce use.
Continuously update and optimize product listings, visuals, and content based on performance data and consumer behavior.
4. KOL & PR Collaboration
Manage influencer gifting, lookbook distribution, affiliate partnerships, and campaign collaborations.
Identify, brief, and coordinate with KOLs to create authentic content aligned with campaign themes and e-commerce needs.
Maintain relationships with stylists, editors, and content creators to support PR exposure.
5. Performance & Paid Media Coordination
Collaborate with the paid media team to develop content for Meta Ads, TikTok Ads, and conversion campaigns.
Lead creative testing and reporting cycles for ads and organic content.
Align storytelling across both organic and paid efforts to create a unified brand funnel.
6. Monthly Report & Plan
Content performance overview (reach, engagement, CTR, conversions)
Affiliate/KOL content analytics
E-commerce content impact (video views, add-to-cart rates, top-performing creators)
PR/Partnership outcomes
Actionable insights & next-step recommendations
REQUIREMENTS
Bachelors degree in Communications, Marketing, or related field
3-5 years of experience in social media, PR, or influencer marketing (internship experience acceptable)
Strong understanding of Instagram, Tik tok, Shopee, and Facebook trends
Skilled in affiliate and KOL-driven content for platforms
Excellent written and verbal communication skills (English & Vietnamese)
Highly organized, creative, and able to work in a fast-paced environment
Knowledge in basic graphic and video-editing is a must
Knowledge in photo-retouching is a plus
Ability to work independently and as part of a team
Problem-solving and strong critical thinking
Multi-tasking skill with the ability to prioritize tasks
Effective time management skills and the ability to meet deadlines
BENEFITS
Salary: 14 mil - 16 mil (net)
Social Insurance
18 paid leaves each year.
Others benefit: Birthday gift, staff discount ...
Hybrid working environment
HOW TO APPLY
Submit your application via the APPLY NOW button below.
Deadline: 23:59 31/7/2025
Note: Only selected candidates will be contacted (via email). Make sure that your email and Spam/ Promotions box are checked regularly so that you will not miss any notifications from us.
APPLY NOW
1 ứng viên
[HCM] Floralunk tuyển dụng Content Creator (Freelancer)
Địa điểm: Hồ Chí Minh - Tính chất công việc: Bán thời gian - Chuyên môn: Marketing, Truyền Thông, PR - Kinh nghiệm: Yêu cầu ứng viên có kinh nghiệm - Mức lương: Thỏa thuận
JOB DESCRIPTION
We are seeking a creative, fashion-forward, and highly visual Content Creator to bring our brand stories to life across digital platforms. The ideal candidate has a strong eye for aesthetics, understands fashion trends, and knows how to translate brand DNA into engaging content - from concept to execution. This role is key in developing high-quality visuals, short-form videos, and storytelling that drives engagement and conversion.
Conceptualize and produce daily content (photo and video) for platforms including Instagram, TikTok, Facebook, and website according to social media plan
Create styling videos, behind-the-scenes clips, tutorials, and lifestyle imagery that align with brand voice and seasonal campaigns.
Collaborate closely with the marketing, design, and social teams to ensure cohesive execution.
Ideate and film trending content formats (reels, Tik tok, ASMR try-ons, transformation edits, etc.)
Be in front of the camera for try-on content, unboxing, outfit ideas, etc.
Edit video content using CapCut, InShot, Adobe Premiere, or other suitable tools.
Stay updated on local and global fashion trends, and incorporate relevant aesthetics into visual storytelling.
Style outfits for shoots and reels, ensuring brand relevance and visual appeal.
Assist in campaign shoots and lookbook development when needed.
REQUIREMENTS
Bachelors degree in Fashion, Communications, Marketing, or related field
1-2 years of experience in content creation, social media, or visual storytelling (preferably in fashion, beauty, or lifestyle)
Strong portfolio showcasing fashion-related content (IG reels, TikToks, campaigns, etc.)
Skilled in smartphone-based filming and editing apps (CapCut, Lightroom, Canva...)
Confident in styling, posing, and being both behind and in front of the camera
Good aesthetic sense and attention to detail
Knowledge of basic graphic design or motion design is a plus
Knowledge in basic graphic and video-editing is a must
Knowledge in photo-retouching is a plus
Ability to work independently and as part of a team
Problem-solving and strong critical thinking
Multi-tasking skill with the ability to prioritize tasks
Effective time management skills and the ability to meet deadlines
BENEFITS
Salary: Based on project
HOW TO APPLY
Submit your application via the APPLY NOW button below.
Deadline: 23:59 31/7/2025
Note: Only selected candidates will be contacted (via email). Make sure that your email and Spam/ Promotions box are checked regularly so that you will not miss any notifications from us.
APPLY NOW
Thông tin chung
- Ngày hết hạn: 31/07/2025
- Thu nhập: Thỏa thuận