Head of Marketing Department

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Address: Chinfon Cement Corporation's Head Office (288 Bach Dang street, Bach Dang ward, Hai Phong city)
Job description
• Organize and manage marketing activities of Commercial Division to support sales growth, distribution development, customer relationships and CFC brand positioning;
• Develop, propose, implement monthly, quarterly and annual marketing plans, priorities, KPIs and activities aligned with business objectives, market insights and sales requirements;
• Lead and manage the implementation of approved push/pull programs, customer initiatives, events, sales support activities through branches and sales teams;
• Manage distributor and point-of-sale support, brand visibility, POSM and marketing material, ensuring the consistent brand standards and effective market coverage;
• Manage marketing budgets, monitor program effectiveness, evaluate return on investment and recommend improvement actions;
• Coordinate with market intelligence, sales, branches and related functions to ensure marketing activities support commercial objectives;
• Lead, develop the performance of the marketing team;
• To perform other duties relates to working position.