• Manage and develop assigned CVS & Minimart key accounts, executing customers, assortment and
promotion plan to achieve sales and profitability targets.
• Develop new Retailer accounts nationwide, from initial engagement and product listing to
sustainable business growth.
• Lead commercial negotiations, including trading terms, promotions and in-store visibility.
• Monitor sales, distribution, inventory and SKU performance, taking timely actions to improve product
availability and drive sell-in and sell-out growth.
• Collaborate with
Trade Marketing, Supply Chain, Accounting and other internal teams to ensure
effective execution across customer store networks.