Loyalty Program Manager, Mobility Aftermarket Division

Company Description The Bosch Group is a leading global supplier of technology and services, in the areas of automotive and industrial technology, consumer goods as well as building technology.
Bosch established its first representative office in Ho Chi Minh City in 1994. Since 2007, Bosch has expanded its footprint in Vietnam where it has branch offices in Hanoi and Da Nang, as well as a Powertrain Solutions plant in the Dong Nai province to manufacture pushbelts for continuously variable transmissions (CVT) in automobiles. In addition, Bosch operates Bosch Global Software Technologies Vietnam (BGSV) as well as an automotive R&D center for mobility solutions in Ho Chi Minh City.
As of December 31 2023, Bosch employed approximately 6,300 associates in Vietnam. Bosch has diversified businesses in Vietnam. Today, all four Bosch business sectors, namely Mobility Solutions, Industrial Technology, Consumer Goods, and Energy and Building Technology have operations in the country.
Bosch
Vietnam is currently active with many business divisions: Mobility Aftermarket, Drive and Control Technology, Power Tools, Building Technology, Two-Wheeler and Powersports and Sales Original Equipment, AquaEasy, Home Appliances and Supply Chain Consulting.
Additional information is available online at: [protected info], [protected info] and [protected info]
Job Description
eXtra Loyalty Program: Regional responsible of the eXtra loyalty program, including bulk points booking, 2.0 upgrade alignment, and global rollout topics.
Dealer Portal &
• Workshop Portal (Bosch Business Portal): End-to-end ownership of the Bosch Business Dealer Portal and Workshop Portal: covering strategy, development, rollout, and ongoing adoption across ASEAN and Oceania. This is the primary and most complex workstream.
Data Connection with Distributors, Managing the data pipeline between distributor systems and the portal, ensuring accurate CTA targets and Turnover data flow through correctly.
Campaign Support &
• Data Utility: Working with local marketing teams to leverage module turnover data for campaigns.
Feature Development &
• Roadmap: Defining, planning and prioritizing portal features with the tech team.
Adoption &
• Local Marketing Support: Supporting country leads to integrate the portal into daily sales conversations.
eCatalogue Migration: Migration of the existing eCatalogue to the new platform and planned sunsetting of the legacy instance across all ASEAN markets.
Qualifications
Project management competencies for aggregating EA requirements on EA level, placing and tracking these with all countries and key stakeholders (global, countries, and customers)
Strategic problem-solving skills (structured approach for identifying EA overarching strategic problems, developing solutions and preventing future recurrence)
Entrepreneurial skillset in evaluating business potential, opportunities and threats
Presentation and negotiation skills, to ensure strong presence in representing EA interests
Stakeholder management and networking skills beyond the departmental boundaries
Solid IT background, and experience of driving IT/Digital projects
Experience of customer loyalty program (or marketing communication) is preferred
Additional Information
Committed 13th month bonus
Collaboratively yearly performance bonus
Meal & Parking allowances
Premium insurance for employee
Flexible benefits
Domestic and international training opportunity
Career development program with buddy and mentoring program
Good benefits of company activities, team building and year end party
Opportunity to work in global projects of fast developing company and being a part of innovation team contributing initiative ideas to the digital transformation era
Disclaim
Bosch does not charge any fees from candidates for interview participation under any circumstances
Bosch does not request candidates to download applications or click on any links that require fees or lack credibility
Bosch does not collect personal information without permission
Candidates are advised to verify the authenticity of recruitment information by visiting Bosch's official career website ([protected info]) or contacting Bosch directly through official communication channels
If you encounter any suspicious activity or have doubts about the legitimacy of recruitment communications, please report them immediately to Bosch Vietnam