Mô tả công việc
Business & Marketing Strategy focus on (Bear/Joyoung)
- Main responsibilities oversee the brand's online sales and development of an excellent user experience and customer journey online
- Responsible for developing an overall marketing strategy, monthly business plan, and competitive growth strategies.
- Translate marketing & category plans into a business framework and optimize commercial opportunities
Campaign Planning
- Lead campaign planning, and strong & holistic execution through partnering with internal teams (Account, E-commerce & Operations) & vendors to align and achieve business goals. Include Digital activities (Digital Ads, Tik Tok KOC/KOL & media corporation) into business strategy as a pillar and generate key learnings for function.
- Judge and track media plan and control target achievements post-campaign regularly.
Media/ KOL Relations:
- Support the Manager and the team to maintain a strategic relationship with the company's network of Media and KOLs/KOCs
- Execute media & KOL relations projects
Budget Management:
- Under the leadership of the Manager - manage external agencies and assigned budgets with a Cost and Value mindset, while ensuring excellent execution, and committed KPIs and ROI with all plans and campaigns.
Yêu cầu
- Ideally more than 3 years of experience in
Digital Marketing & Ecommerce Good Project management skills
- Excellent analytics skills to turn data into insights and recommended actions Business management and brand development experience
- Good English or Chinese including verbal & written Sales-driven/ Result-orientation mindset
Working hours:
Mon-Fri: 8am-5pm
Sat: 8am-11.30am
Quyền lợi
Holiday subsidies or condolences for employees' birthdays, sickness and hospitalization, etc.
Free physical examination: After working for 6 months, the company arranges a free physical examination once a year;
There are quarterly bonuses and year-end bonuses for sales and marketing positions. The range of bonuses is based on performance contribution, goal completion and work performance.
Tourism: The company organizes a tourism activity every year;
Employees with excellent performance will be sent to the Chinese headquarters for training by the company
Thông tin khác
Loại công việc
Nhân viên toàn thời gian
Cấp bậc
Nhân viên
Học vấn
Cử nhân
Kinh nghiệm
2 - 5 năm kinh nghiệm
Giới tính
Nam / Nữ
Ngành nghề
Quảng cáo / Khuyến mãi / Đối ngoại
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