Marketing Specialist

Job Description
Plan and publish content on Facebook, Instagram, TikTok and Zalo OA in line with the marketing calendar, ensuring all information and visuals are accurate and posted on time.
Take photos, shoot and edit basic short-form videos at our restaurants; create Stories and recap content for in-store activities.
Work with the Designer, advertising team and relevant departments to prepare content and visuals for promotions, membership activities and new store openings.
Identify and contact KOLs/KOCs; prepare briefs, coordinate filming schedules, assist during visits and follow up on content publication.
Coordinate with restaurant managers to update campaign information, check in-store marketing materials and collect feedback from customers and operations teams.
Prepare and track marketing-related documents, contracts and payment requests.
Update project progress, summarize campaign results and recommend ways to improve execution.
Requirement
Bachelor's degree in Marketing, Digital Marketing, Communications or a related field.
1-3 years of experience in Marketing, Social Media or Content.
Experience in F&B, retail or service industries is preferred.
Comfortable using CapCut, Canva and office software to plan, track and report on work.
Able to write content and take photos, shoot and edit basic short-form videos.
Strong communication and coordination skills, with the initiative to follow tasks through to completion.
Able to manage multiple tasks and work at restaurant locations or travel as required.
Basic spoken and written English for communicating with partners.
Experience working with KOLs/KOCs is an advantage.
Detail-oriented when handling campaign information, deadlines, documents and execution requirements.
Benefits
Gross salary: VND 13,000,000-15,000,000 per month, depending on experience and qualifications.
Social, health and unemployment insurance in accordance with Vietnamese regulations and company policy.
13th- and 14th-month salary bonuses, plus holiday and Lunar New Year bonuses, subject to company policy.
12 days of annual leave.
Parking allowance of VND 10,000 per working day and meal allowance of VND 25,000 per working day.
Quarterly and annual bonuses based on the chain's cost management performance.
Additional employee benefits offered by Dragon Hot Pot.
Working Schedule and Location
Monday to Friday, 8:30 AM-5:30 PM.
Work at the office in 71 Bis Tran Quang Khai, Tan Dinh Ward, Ho Chi Minh City