Medical Relation Manager

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The medical relation manager is responsible for building scientific credibility and strong healthcare professional relationships to strengthen dermatological leadership, trust, and sustainable brand growth.
Scope of Responsibilities
1. Medical strategy :
• Define the medical and scientific plan aligning with overall Marketing direction, to build dermatological and scientific credibility for the brand.
• Define the medical plan and initiatives that leverage HCP prescription and recommendation.
• Shape the HCP/KOL engagement and medical-content strategy that underpins brand equity.
2. Medical planning :
• Translate the medical/scientific plan into an annual calendar of medical activities and events - symposiums, congresses, advisory boards, KOL events and clinical studies.
• Plan the HCP/KOL targeting and engagement plan.
• Consult on and plan marketing programs for existing products and new-product launches in the medical channel.
• Plan the medical training curriculum and content roadmap for the business team and doctor network.
• Plan and monitor the category budget across medical activities, keeping spend within approved parameters.
3. Execution
• Execute the engagement plan with HCP, KOL and medical associations.
• Organize and run medical activities and events, ensuring the brand identity is upheld and coordinating with Sales at every stage.
• Develop and validate scientific content, medical narratives and training tools, within the approved regulatory framework.
• Implement marketing programs and product launches in the medical channel.
• Deliver medical content that supports brand equity and consumer communication (medical assets kit).
• Respond to HCP and customer questions on products.
4. Report :
• Provide HCP, patient, competitor and market insight to brand and medical strategy.
• Analyze data from multiple sources to measure product effectiveness and forecast HCP/patient needs based on facts and trends.
• Run market surveys in medical segments to assess potential and new-product opportunities.
• Synthesize and report on medical plans, marketing programs and events for leadership review.
• Budget management
Medical Relation Manager
5. People :
• Coach and build capability within the Medical Relations team through knowledge-sharing, feedback and skills growth.
• Lead internal product-knowledge training for the business team, equipping them to represent the brand and its medical positioning accurately.
• Collaborate with related functions ( Brand , Trade, Medical commercial, Finance, Digital...) during planning & exécution plan process.
• Establish clear objectives, KPIs, ways of working, and performance standard.
6. Others :
• Perform other requests as assigned by the Board of Directors, Head of Department/Superior.