Planning Financial Manager (Work location Cần Thơ)

Work location: Cần Thơ
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Job Summary:
We are seeking an exceptional Planning Finance Manager to join our leadership team, with a mandate to transform financial performance and operational effectiveness across our 250-store retail network. This role is ideal for a strategic, data-driven, and commercially sharp finance professional with a track record of driving EBITDA growth, gross profit improvement, cost optimization, and cross-functional alignment.
You will play a pivotal role in building a high-impact planning & performance management culture, leveraging advanced analytics, AI, and business intelligence (BI) dashboards to deliver actionable insights and operational improvements across key business areas including Supply Chain, Procurement, Pricing, Marketing, Store Profitability, and Region Performance.
Key Responsibilities:
1. Strategic Financial Planning & Performance Management
• Lead the Annual Operating Plan (AOP) process with full integration across Sales, Supply Chain, Marketing, and Operations.
• Develop and maintain a rolling forecast model to adapt to market dynamics and internal execution variances.
• Track actual performance against AOP and drive cross-functional accountability for target achievement.
2. Business Intelligence & Dashboard Management
• Design and manage a comprehensive set of daily, weekly, and monthly BI dashboards to monitor:
◦ Revenue trends, EBITDA performance
◦ Gross profit and margin mix
◦ Store and regional performance
◦ Purchase price fluctuation and supplier rebate tracking
◦ Near-expiry product movement and incentives
• Lead crisis-time dashboard reviews for fast decision-making under pressure.
3. Operational Efficiency & Cross-Functional Alignment
• Identify root causes behind EBITDA stagnation despite revenue growth; drive resolution through pricing, COGS, or store productivity initiatives.
• Work with Sales, SCM, and Category teams to drive 5% gross profit improvement through upselling, mix shift, and margin management.
• Drive AI initiatives that unlock 20% efficiency across operations and finance functions.
4. Store & Regional Profitability Management
• Proactively manage underperforming stores and regions; drive turnaround plans or propose rationalization with clear financial analysis.
• Provide in-depth support on negative EBITDA store analysis, build business cases for improvement or exit.
5. Procurement & Rebate Optimization
• Collaborate with Purchasing to control purchase price variances, optimize supplier rebates and volume-based tiers.
• Improve visibility and forecasting of back margin and vendor income recognition.
6. Supply Chain & Cost Efficiency Projects
• Lead cross-functional cost savings projects with a structured approach, targeting fragmented cost structures (logistics, packaging, operations).
• Support supply chain optimization, DC planning, inventory holding strategy, and shrinkage management.
7. Month-End Closing & Financial Accuracy
• Streamline month-end closing timelines, automate reconciliation processes, and ensure the accuracy of financial statements.
• Drive adoption of best practices in financial controls and compliance.