Product Innovation Strategy Manager AI, Data-driven

1. Product strategy & innovation

• Define long-term strategic direction for SmartSME product
• Identify emerging opportunities in SME digital banking, embedded finance and AI driven lending.
• Build product positioning aligned with the group ecosystem strategy
• Drive continuous product enhancement and innovation initiatives.

2. Ecosystem Development

• Design ecosystem integration strategies across lending products, insurance, CRM and third-party SME services.
• Identify ecosystem partnership opportunities.
• Drive merchant engagement and ecosystem stickiness initiatives

3. Research and Market intelligence

• Conduct research on SME operational behaviors and pain points
• Benchmark global SME supper-app and digital banking models
• Analyze market trends, fintech innovations and regulatory changes

4. AI & data driven product innovation

• Collaborate with data and AI teams/tools to develop alternative credit scoring, AI recommendation engines, approval prediction frameworks and merchant prioritization models.

5. Strategic planning

• Build business cases, strategy roadmaps and ecosystem proposals
• Translate complex product concepts into executive-level narratives
• Support strategic planning and transformation discussions

• Bachelor's degree in Business Administration, Finance, Economics, Technology, Marketing, or related field.
• Minimum 5-8 years of experience in Product Management, Product Strategy, Innovation, Business Strategy, or Fintech.
• Experience in payment solutions, e-wallets, banking, fintech, or digital financial services preferred.
• Proven track record in launching and managing digital products or strategic initiatives.

• 14 days of fully paid annual leave
• 100% gross salary in probation
• Laptop and working equipment provided
• Company trip/ Team Building/ Year End Party
• Personal Health Care Package from BaoViet Insurance.
• Annual health check-up
• Working in the fast-moving international Fin-Tech environment.
• Competitive salary with high-tech supports.