Regional Key Account Manager

I. Job Summary:
The Regional Key Account Manager (RKAM) is responsible for developing and managing the Sales Finance partner ecosystem to achieve assigned business targets while maintaining portfolio quality.
The job holder is expected to independently identify and acquire new retail partners, establish long-term strategic relationships, and maximize partner productivity through continuous coaching, business planning, and performance management.
The RKAM acts as the primary business representative between SVFC and retail partners, ensuring effective execution of sales strategies, product implementation, market expansion, and partner engagement.
This role requires a highly self-driven individual with strong commercial acumen, excellent communication and influencing skills, deep understanding of consumer finance products, and the ability to translate market insights into business opportunities.
II. Key Roles & Responsibilities:
1. Partnership Development & Network Expansion (40%)
• Identify, approach and acquire new strategic partners to expand SVFC's retail distribution network.
• Develop and execute regional partner acquisition plans to achieve assigned expansion targets.
• Build long-term business relationships with partner management and key decision makers.
• Lead commercial discussions, negotiate business terms and coordinate partner onboarding.
• Continuously identify new industries, retail formats and business opportunities for Sales Finance expansion.
• Develop annual business plans with key partners to maximize mutual business growth.
2. Partner Performance Management (40%)
• Be responsible and deliver assigned booking loan, booking volume and booking quality targets.
• Monitor partner productivity and sales performance through regular business reviews.
• Analyze sales pipeline, conversion rate and portfolio quality to identify improvement opportunities.
• Develop action plans with partners to improve productivity and customer acquisition.
• Execute sales campaigns, incentive programs and business activation initiatives.
3. Partner Capability Development (10%)
• Conduct product training and sales coaching for partner staff.
• Ensure partner staff fully understand SVFC products, credit policies and digital application process.
• Provide continuous coaching to improve selling capability and customer experience.
• Develop best practices and sales playbooks for partner sales teams.
• Support partners during new product launches and promotional campaigns.
4. Market Intelligence & Business Development (10%)
• Monitor competitor products, campaigns and market practices.
• Collect partner feedback and customer insights.
• Identify product gaps and recommend enhancements to improve competitiveness.
• Analyze industry trends and emerging retail channels.
• Collaborate with relevant stakeholders to improve overall business performance