Senior Content Specialist

IMP MARKETING - WE ARE HIRING A SENIOR CONTENT SPECIALIST
Founded in 2014, IMP Marketing is a leading eCommerce marketing agency serving brands across the U.S. and Canada. Our unique revenue-sharing model ensures we only succeed when our clients do, minimizing risk while maximizing commitment.
Our mission is to help founders scale their brands without the complexity of building an in-house team. We offer end-to-end solutions, including strategy development, Shopify store management, paid media management, email marketing, creative production, and promotional campaigns.
Specializing in rapid, scalable growth, we've partnered with over 130 brands in the past decade, consistently delivering measurable results.
To meet growing demands and provide even greater value to our customers, we are looking for a SENIOR CONTENT SPECIALIST to join our team.
JOB DESCRIPTION:
Own and manage the content strategy and calendars across Social (Facebook, TikTok, Pinterest), Paid Ads (Meta, Google), Email, and other digital channels to drive sales.
Collaborate closely with Project Management and internal teams to provide clear creative direction for content and visual production.
Deep-dive into data, turn metrics into creative insights, and constantly optimize CTR and Conversion Rates (CR).
Research global e-commerce trends and consumer behavior to constantly innovate content formats, ad hooks, and short-form video concepts.
Review and proofread all creative outputs to maintain high brand standards while guiding and supporting junior team members or freelancers.
REQUIREMENTS:
Graduated from Marketing, Communications, Journalism, or related fields
3-4 years of experiences in content marketing and digital marketing
Fluent in English writing and reading
Ability to work independently with little or no daily supervision
Good time management skills, including prioritizing, scheduling, and adapting as necessary
Own a good foundation in ecommerce
Good at expressing brand messages through words and visuals
Great at strategic thinking, curiosity, initiative, and creativity?
BENEFITS
Salary: Negotiable
Benefits:
Young, friendly, and professional workplace with a focus on personal growth.
Social insurance as per Labor Law regulations.
Annual health check-ups and team-building activities.
Holiday and special occasion bonuses (e.g., Lunar New Year, International Women's Day, Mid-Autumn Festival, Vietnamese Women's Day).
Opportunities to join company training programs and development activities.
Sports activities including badminton, football, and more.
WORKING TIME AND LOCATION:
Working time: Monday to Friday (9am to 6pm - lunch break from 12pm to 1:30pm)
Location: 146Bis Nguyen Van Thu, Tan Dinh Ward, Ho Chi Minh City