Senior Marketing Specialist - Technology Industry I 5 YOE

AGEST Vietnam (AGV) is looking for a Senior Marketing Specialist to join our Sales & Marketing team and lead multi-platform content execution and email marketing campaigns. This role requires 5+ years of marketing experience in the technology industry, strong written and spoken English, and a practical understanding of SEO. The ideal candidate is a hands-on marketer who can independently execute content and campaigns across various channels and leverage AI tools to improve productivity, content quality, and marketing effectiveness.
Key Responsibilities
Execute marketing content across multiple platforms and formats, including LinkedIn, Facebook, website, email, and other digital channels.
Develop and manage email marketing campaigns, including content, scheduling, execution, and performance tracking.
Create and manage content calendars, social media posts, articles, newsletters, and other marketing materials.
Support digital marketing campaigns to build brand awareness and generate leads.
Apply a basic understanding of SEO to optimize website and marketing content.
Monitor marketing performance and provide campaign reports and recommendations.
Collaborate with Sales and internal teams to develop content aligned with business objectives.
Leverage AI tools to support content creation, research, data analysis, and improve marketing productivity.
Support marketing events and other activities when required.
Requirements
Bachelor's degree in Marketing, Communications, Business, IT, or a related field.
5+ years of marketing experience, preferably in the IT / Software / Technology industry.
Strong experience in content creation and execution across multiple platforms and formats.
Hands-on experience with email marketing campaigns.
Basic knowledge of SEO and website content optimization.
Good English communication skills, both written and spoken.
Comfortable using AI tools in daily marketing work and able to identify practical ways to improve efficiency and content quality.
Strong communication, organization, and project management skills.
Ability to work independently and collaborate effectively with cross-functional teams.
Preferred
Experience in B2B / Technology marketing.
Experience with WordPress/CMS, Google Analytics/GA4, or Google Search Console.
Experience with social media, video content, or marketing automation tools.