SEO & Content Marketing Specialist (Ai/llm Visibility)

We are Global Print-on-Demand (Global POD)!
The Vietnam-based subsidiary of The Customization Group.
We bring cutting-edge and scalable top-tier print-on-demand solutions to businesses and creators worldwide. Fast, sustainable, and hassle-free, because your vision deserves the best!
The Customization Group is a global leader in mass customization, leveraging AI and automation to revolutionize the personalized products industry. With a strong international presence across Asia, Europe, North America, and the Middle East, we manufacture up to 500,000 unique products daily, reaching millions of customers through 20+ own online shops and 1,000+ partner stores. Our AI-first strategy drives efficiency, scalability, and innovation, keeping us ahead in a fast-moving market while growing through AI-driven acquisitions and partnerships.
Our diverse team of 500+ professionals from 40+ nationalities thrives in a culture of collaboration and ambition. Whether in our tech hubs, production facilities, or business locations, you'll find the perfect environment to take ownership and drive impact in the future of e-commerce.
We are looking to hire a driven SEO & Content Marketing Specialist (AI/LLM Visibility) to boost our organic presence and turn great content into lasting digital impact! Sounds good? Then keep reading!
Why you will love working with us:
* International experience in our globally spread Teams
* A role that evolves quickly, opening doors to new opportunities
* Monthly phone/data allowance to support work-related communication
* Monthly transportation allowance for commuting convenience
* Social insurance contribution based on 100% of salary
* Competitive salary with annual performance-based bonuses!
* Annual 13th-month salary, because your year deserves a rewarding finish!
* Private Health insurance for your well-being and peace of mind
* Dynamic and collaborative global team culture and a supportive work environment
What you will do:
* Develop and execute a modern SEO strategy that includes traditional search optimization and AI-era visibility (presence in LLM-driven search environments)
* Build a long-term plan to position merchOne (our B2B platform) content so it becomes discoverable by large language models (LLMs) and AI search systems
* Conduct keyword and topic research aligned with buyer intent, reseller onboarding, and brand awareness goals
* Create or guide creation of web content, blog posts, and landing pages optimized for both conversion and search
* Collaborate with marketing and sales to craft copy for campaigns, newsletters, product launches, and paid ads, ensuring message consistency across all touchpoints
* Manage content calendars and align publication with performance marketing timelines
* Track performance metrics (rankings, engagement, conversion) and continuously refine based on insights
* Coordinate localization for key markets (EN/DE, later VN)