We are looking for an experienced SEO Execution Specialist to join our marketing team. The ideal candidate will have a strong background in search engine optimization and a passion for enhancing online visibility and driving organic traffic within the retail and hospitality industry. You will be responsible for implementing SEO strategies, conducting keyword research, marketing analytics and optimizing our digital content to maximize our online presence.
Responsibilities:
Perform keyword research and implement SEO best practices across web pages.
Optimize website content, meta tags, URLs, and internal linking structures for improved search engine performance.
Publish and manage content using Adobe Experience Manager (AEM) and other CMS platforms
Integrate and push schema markup through the CMS
Ensure content and web elements are accessible, meeting WCAG standards.
Optimize images with alt tags, use descriptive URLs, and enhance overall accessibility.
Work closely with the web development team to implement technical SEO recommendations, such as site speed optimization, mobile responsiveness, etc.
Conduct regular website audits to identify technical issues, crawl errors, and indexing issues, and implement solutions to improve site performance and user experience.
Provide regular reports and insights to stakeholders on keyword performance, content optimizations, and opportunities for improvement.
Experience with Search Console and BrightEdge is a plus.
Develop and execute effective SEO strategies to improve organic search rankings and drive traffic to our website and digital platforms.
Perform comprehensive keyword research and analysis to identify opportunities for content optimization.
Optimize website content, including landing pages, product descriptions, and blog posts, for targeted keywords and user experience.
Conduct technical SEO audits and provide recommendations to enhance website performance, including site speed, mobile responsiveness, and indexing.
Collaborate with
content creators,
designers, and developers to ensure SEO best practices are integrated into all
digital marketing initiatives.
Prepare regular reports on SEO performance metrics, insights, and strategies for improvement.
Create a strategy around off page SEO and execute the same.
Regularly monitor competitors and provide inputs to senior stakeholders.
Bachelor's degree in Marketing, Communications, Business, or a related field.
Proven experience in SEO, preferably in the retail or hospitality sector.
Familiarity with SEO tools such as SEMrush, Ahrefs, Moz, or similar platforms.
Strong understanding of on-page and off-page SEO, technical SEO, and local SEO practices.
Proficient in Google Analytics and Google Search Console.
Excellent analytical skills and attention to detail.
Strong written and verbal communication skills.
Ability to work independently and as part of a team in a fast-paced environment.
Strong English skills
Work in Agile teams, enjoy good teamwork, and a professional environment.
Possibility to develop your career within an international company.
We are a global company, with many offices and projects all over the world (opportunity to travel to other countries where there are Pentalog offices).
Professional roadmap, offered support, and onboard training.
Free technical learning courses, foreign language courses (English, French).
Enjoy interesting activities: Coding challenges, PentaBar, Hackathon etc.
100% of the salary is paid during the probation period.
Attractive salary and bonuses.
Social insurance payment is based on the full salary, allowing you to keep your full benefits.
A premium healthcare package (Bao Viet 24/7 health insurance package + an annual health check-up).
Flexible working hours, no fingerprint timekeeping.
Working days: 5 days/week: from Monday to Friday (We don't encourage overtime work!).
Paid annual leave: 26 days (11 holidays +15 vacation days).
Company equipment: devices and subscriptions used for work (Laptop, Case, Smartphone...)
Enjoy bonding activities like team building, summer holiday, Christmas party, Happy hour...
