Strategy Planner (Social Outreach/Influencer)

KEY RESPONSIBILITIES
Participate in
client debrief sessions
to understand and analyze briefs, including business objectives, communication challenges, target audiences, requirements, and opportunities.
Conduct research on
market, category, consumer behavior, competitors, and social trends
to identify relevant insights and strategic opportunities.
Develop
Social Outreach strategies and proposals
, including strategic approaches, influencer/content directions, communication ideas, and activation recommendations.
Collaborate closely with
Account, Influencer Booking, Creative, Content, Production
, and other relevant teams to develop integrated and compelling proposals.
Take ownership of the
strategic storyline and presentation
, and lead the presentation of proposals to clients.
Translate social and market insights into
clear, relevant, and actionable strategic recommendations
.
Continuously monitor
social trends, platform behaviors, influencer/creator landscapes, content formats, and emerging cultural trends
to bring fresh perspectives and ideas to the team.
Proactively manage timelines, coordinate with relevant stakeholders, and ensure the quality and timely delivery of proposals.
REQUIREMENTS
2+ years of experience
in Strategic Planning, Social Planning, Digital Planning, Communication Planning, or related fields.
Experience working in a
Creative Agency, Digital Agency, Social Agency, or Advertising Agency
is preferred.
Strong
research, analytical, and strategic thinking
skills, with the ability to turn information into meaningful insights and recommendations.
Good understanding of
social media, consumer behavior, content, and influencer/creator ecosystems
.
Strong ability to develop
strategies and proposals
with clear logic and compelling storytelling.
Confident in
client presentation and communication
, with the ability to explain strategic thinking clearly and persuasively.
Strong collaboration skills and ability to work effectively with
Account, Creative, Content, Influencer Booking
, and other cross-functional teams.
Fluent in both
Vietnamese and English
, with the ability to develop proposals, communicate, and present in both languages.
Proactive, highly organized, and strong in
ownership and project management
, with the ability to manage multiple projects and deadlines simultaneously.
BENEFITS
Salary review every 6 months
, based on individual performance, with a clear and transparent bonus scheme.
Transparent career path
with opportunities to develop specialized skills and advance professionally within the organization.
Work in a
professional and reputable environment
at one of the leading Digital Marketing groups in Southeast Asia, a
Top 10 Technology 4.0 enterprise in Vietnam
, and among the
Top 500 fastest-growing enterprises in Vietnam from 2018 to 2021
.
Employees are fully entitled to
Social Insurance, Unemployment Insurance, Health Insurance, Trade Union benefits
, and other statutory benefits in accordance with Vietnamese law.
Work alongside a
young, dynamic, experienced, and highly motivated team
with a strong passion for their work.
Novaon Care health insurance package
for senior-level employees.
Access to
internal and external training programs and professional development courses
to strengthen expertise, stay up to date with industry knowledge, and keep pace with market trends.
Full entitlement to
statutory benefits under Vietnamese Labor Law
, along with Novaon-specific employee benefits, including
periodic health check-ups, team building activities, annual company trips, birthday benefits, wedding and bereavement benefits, and internal events
throughout the year.