Trade Marketing Executive (Modern Trade)

For this role, you will be responsible for executing Trade Marketing activities for Andros Vietnam's retail products to support Sales team in driving sales, expanding market coverage, and ensuring strong visibility across retail channels. You will work closely with Sales and Marketing teams to execute trade programs, in-store activations, POSM deployment, and field execution activities to strengthen brand presence and achieve business objectives.
Support Manager in developing and executing Trade Marketing plans for retail products across channels and sub-channels.
Coordinate with Sales and Marketing teams to execute trade activities, including promotional programs, activation campaigns, sampling, and in-store branding initiatives.
Support Sales team in preparing activity plans, timelines, forecasts, and tracking execution progress.
Manage POSM activities, including coordinating with suppliers/agencies on production, distribution, and in-store execution.
Conduct field visits to ensure trade activities, product visibility, shelf display, and merchandising standards are properly implemented.
Coordinate with agencies and Sales team to organize sampling activities, consumer activations, and brand events.
Track and report Trade Marketing activities implementation results and recommendations.
Conduct market intelligence to monitor competitors' activities and retail trends.
Other tasks assigned by Manager.