Visual Designer (Paid Social Ads)

👋 Important note! All applications must be submitted through this application link
Location: Remote - SEA (time zone overlap required for AEST - Australia)
Start Date: September/October
Type: Full-time
About Right Hook
Right Hook Digital is a performance growth team helping eCommerce founders and DTC brands scale. Our creative team produces paid social ads across a wide range of brands, products and categories. That means the work needs to move fast, but volume isn't an excuse for average creative.
About The Role
We're looking for a Visual Designer to join our award-winning team, where your creative vision directly impacts the success of exciting brands across Meta, Instagram, and TikTok.
You'll work closely with your dedicated Creative Strategist, who provides the strategy and thinking behind what we're testing. Your job is to turn that creative strategy into high-quality performance ads across static, video and social-first formats.
That means making smart decisions about hierarchy, composition, typography, imagery, pacing, hooks, product visibility, movement and how an ad actually lands in-feed. We expect you to bring that judgment to the work, not wait for every executional decision to be prescribed in the brief.
Some ads might need to be beautifully polished. Others should feel native, raw or creator-led. A Right Hook Visual Designer understands the difference and knows how to execute both based on the brief.
What You'll Do Day to Day
Turn strategy into ads built to perform
You'll take creative briefs and translate them into paid social ads across Meta, Instagram, TikTok and other digital platforms. You won't just ask, "Did I follow the brief?" You'll think about whether the execution actually communicates the idea clearly and whether there is a stronger way to bring it to life.
Create across formats
You'll work across a mix of:
Static ads and carousels
Branded video
UGC and creator-led edits
Motion graphics and GIFs
Product-led creative
Promotional and offer creative
Native social formats
Creative iterations based on existing winners
You don't need to have exactly the same strength across every format, but you should have strong fundamentals and be capable of developing range.
Own the executional details
You care about the things that separate average creative from strong creative. This includes things like:
Visual hierarchy and composition
Typography and branding
Asset selection for messaging congruency
Pacing, frame selection, and transitions (video)
Sound design (video)
Product prominence
You know when something is technically finished but still isn't good enough to ship.
Iterate from performance & feedback
Performance creative isn't one-and-done. You'll work with your Creative Strategist and the wider team to understand what is working, what isn't and what we should do next.
Sometimes that means developing something completely new. Sometimes it means taking a winning idea and making the next version better.
Meet volume requirements without dropping the quality
We're an agency, there are deadlines, multiple brands and a consistent volume of creative moving through Production. You'll need to work efficiently and manage your time well. But speed isn't an excuse for sloppy execution.
We care about both creative quality and creative velocity.
What You Bring to the Team
1-2 years of experience creating paid social, direct-response or conversion-focused creative
A strong portfolio demonstrating paid social digital creative you've personally produced, ideally showing range across brands, formats and visual styles
Experience creating paid social creative, particularly across Meta and TikTok. *Experience with Google, Pinterest and other digital advertising platforms is a bonus
Experience working with eCommerce, DTC or performance marketing brands, and/or working inside a performance marketing agency
Strong visual design fundamentals including hierarchy, typography, composition and layout
Video editing and/or motion design capability
Strong understanding of social-first creative and digital advertising formats
Ability to interpret creative briefs and turn strategy into execution
Strong attention to detail
Comfortable receiving and implementing creative feedback
Ability to work across multiple brands, priorities and deadlines
Excellent English communication skills (written and verbal)
Reliable high-speed internet and your own working setup
Priority tools: Adobe Creative Cloud, including Photoshop, Illustrator, Premiere Pro and/or After Effects.
Other key software our team uses includes Figma, CapCut, Higgsfield, Magnific, and ElevenLabs.
We're more interested in the quality of your work than collecting software badges
Bonus if you have
UGC / creator-content editing experience
Experience using AI tools as part of your creative workflow
Familiarity with Meta Ads Manager, TikTok Ads Manager or Shopify
Experience interpreting creative performance data
Knowledge of project management tools (ClickUp, Asana, etc.)
Why Join Right Hook?
🌍 Fully remote: Work as part of an international team across multiple time zones.
📈 Performance exposure: Learn how the creative you produce actually performs. You'll see what wins, what doesn't, and use those learnings to make better creative.
🎨 Creative range: Work across eCommerce brands, categories, formats and creative styles. You'll constantly flex between different audiences, visual identities and creative problems.
🧠 Develop your craft: Your development is built into how we work.
Dedicated 1:1 monthly coaching with your Creative Strategist
Access to our monthly Ad Lab learning hub
Regular workshops and training focused specifically on developing your creative craft.
A Creative function led by our Head of Creative Strategy, with a strong focus on continuously raising both strategic and executional capability
🤝 Work as part of a Growth Squad: You won't create in a silo. You'll work alongside a Growth Strategist, Creative Strategist, Media Buyer, Copywriter, and Campaign Coordinator, with each person owning a different part of how we grow our clients. You'll have visibility into the strategy behind your work, how it performs once live, and what the team learns from it.
🔥 A team serious about creative quality: We're actively investing in raising our creative standard. You'll work in an environment where good creative is recognised, average work is challenged, and feedback is part of getting better.
Think You're the Right Fit?
We're looking for someone who cares about making genuinely strong ads that perform and wants to keep getting better at it. If you have strong creative instincts, care about craft and like the challenge of making creative that has a commercial job to do, we'd love to see your work. 👉 Apply through this application link