Account Manager, Project Segment (Building Materials)

Mô tả Công việc
1. Execution of strategy to drive business growth, and profitability objectives
 Align to BU strategy and ensure execution of strategic initiatives for delivery of the business objectives
 Build/manage pipeline with clear sales forecast of on-going, coming and fighting projects.
 Manage Mega Accounts assigned (Owner, main contractor, architect)
 Do forecast and deliver committed monthly, quarterly, and yearly sales target.
 Provide innovative ideas and suggestions to improve wining rate and CM.
2. Drive business from Key accounts
 Identify, set up, and grow Key accounts as per the defined strategic intent - Key accounts to contribute between 70% of revenues
 Nurture and grow the B2B relationship with KAs
 Understand deeply the structure of key accounts organization so that can increase the winning rate in projects.
 Know deeply the pipeline projects of key account.
 Segment the Key Account customers to provide differentiated service for the customers.
 Leverage and grow business from the key customer segments - government, private builders, large contractors and applicators
 Management of all Key Accounts leads in the CRM, acquire new key accounts.
 Coordinate with technical specification team for ensuring best in class service to the Key account customers
 Support other team member in case of having the projects of their key accounts to maximize win rate of the whole teams.
3. Market and key accounts understanding
 Understand the Consumer Deco Journey, relevant key accounts insights across various touch points, that help drive brand choice and conversion.
 Understand key accounts' segmentation to drive effectively Akzonobel brand consideration and conversion.
 Understand relevant dynamics, eg, growth areas, territories such as new residential areas and townships, seasonality.
 Understand the desired brand experience that need to be delivered.
4. Cross Functional Relationship
 Liaison with marketing teams to support new product launches and promotion with the key account customers
 Liaison with marketing team to do the win- win trip program with key accounts to influence them to use Dulux Pro.