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Mô tả công việc
- Supports B2B Development Senior Manager to initiate and develop the target group positioning process by segment online through:
+ Understanding customers, competitors, solutions (market research)
+ Defining the business propositions: range, price, merchandising (by segment) and marketing & communication (promotion)
- Initiate Customer support & partnership program to the life cycle phase by:
+ Understanding the business, needs and market drivers of the core target groups
+ Working on developing process, tools and solutions to support the Customer by providing target appropriate products and services online
- Set up listening channel with key customers and within Sales Force and Operations organization in order to establish a rich source of information and knowledge serving as the base upon which further strategies like assortment & product development, pricing policy, customer approach (in the broadest sense of the word) and Customer services can be developed
- Initiate, develop and maintain a communication plan for various departments and a training program for the Sales specialists in order to improve effectiveness, achieve individual levels of specialization and increase the sales of Marketplace
- Propose and work together with relevant departments on the implementation of online communication tools (incl. SEO) and seasonal trade promotions online
- Constantly conduct competitor research and look for improvements in user interface, customer experience and propose the improvements to the relevant teams
- Coordinate the implementation plan and work with relevant departments to achieve the desired outcomes
Yêu cầu
- University degree, preferably in Economics, Business Management with a specialization in Marketing or related subjects
- FMCG or trade e-commerce experience, at least 4 years relevant working experience, international experience preferred
- Excellent expertise and intuition in e-commerce, marketing, market development and the customer insights
- Expertise in cross-functional collaboration
- Entrepreneurial and customer focused, ability to quickly grasp and adapt to the MMVN business and how wholesale trading works
- A hands-on Manager with excellent communication and negotiation skills
- High ability to understand and implement strategies and concepts
- Must be fluent in Vietnamese and English (both written and spoken)
- Self-disciplined with ability to work independently and under stress
- Strong analytical ability and good in data / figures.
Thông tin chung
- Ngày hết hạn: 11/04/2024
- Thu nhập: Thương lượng
Công ty TNHH MM Mega Market Việt Nam ("MMVN"), là thương hiệu chiến lược thuộc tập đoàn đa quốc gia BJC/TCC. Sau khi thay đổi nhận diện từ Metro Cash & Carry từ năm 2016, MM Mega Market Việt Nam (MMVN) tiếp tục phát triển mô hình kinh doanh bán lẻ giá sỉ xoay quanh triết lý 3C thể hiện tinh thần luôn Đặt khách hàng trong tim (Customer@Heart), Đổi mới không ngừng (Drive Changes) và Hợp tác để thành công (Collaboration).
Là nhà bán buôn bán lẻ tiên phong phát triển chuỗi cung ứng khép kín hiện...
Quy mô công ty
Từ 101 - 500 nhân viên
