brand manager/ trưởng phòng Quản lý thương hiệu
Tan Hiep Phat GroupĐịa điểm làm việc: Bình Dương
Hết hạn: 31/05/2024
- Chi tiết công việc
- Giới thiệu công ty
Mức lương: Cạnh tranh
Loại hình: Toàn thời gian
Chức vụ: Quản lý
Mô tả công việc
Mô tả Công việc
Define strategic goals, position new and existing brands / products of brand incharge to seek new business opportunities with new brands or to grow existing brands in the short, medium and long term to achieve to achieve the strategic goals of the Marketing Division
Plan, set goals, identify, allocate resources, set procedures, guide work, train employees, and implement short, medium and long-term strategic actions. Marketing block aims to achieve short, medium and long term strategic goals of the company
Organize, collect and implement the following tasks by brand: analyze and evaluate trends and potential competitors of beverage categories and consumer in the beverage market to propose alternatives
Develop and plan and implement, test, evaluate, analyze, improve by brand incharge: Objectives, strategy (distribution, advertising, pricing, products proposition), 360 communication campaigns for current and new brand/ product positioning , budget for Marketing activities (incl Market research) to increase market share, brand health, output, with reasonable costs, ensure spending is in the approved DMEC / Net Sales index to achieve optimal profit for the company
Build, develop and implement creative ideas - communicate for brands of brand incharge in order to reach consumers in the most impressive way so that they remember advertising, brand benefits; From there, create a buying desire to increase sales volume for the company.
Check and analyze the results of Marketing activities of brand incharge with target results, report results, provide necessary information, propose progressive actions
Define strategic goals, position new and existing brands / products of brand incharge to seek new business opportunities with new brands or to grow existing brands in the short, medium and long term to achieve to achieve the strategic goals of the Marketing Division
Plan, set goals, identify, allocate resources, set procedures, guide work, train employees, and implement short, medium and long-term strategic actions. Marketing block aims to achieve short, medium and long term strategic goals of the company
Organize, collect and implement the following tasks by brand: analyze and evaluate trends and potential competitors of beverage categories and consumer in the beverage market to propose alternatives
Develop and plan and implement, test, evaluate, analyze, improve by brand incharge: Objectives, strategy (distribution, advertising, pricing, products proposition), 360 communication campaigns for current and new brand/ product positioning , budget for Marketing activities (incl Market research) to increase market share, brand health, output, with reasonable costs, ensure spending is in the approved DMEC / Net Sales index to achieve optimal profit for the company
Build, develop and implement creative ideas - communicate for brands of brand incharge in order to reach consumers in the most impressive way so that they remember advertising, brand benefits; From there, create a buying desire to increase sales volume for the company.
Check and analyze the results of Marketing activities of brand incharge with target results, report results, provide necessary information, propose progressive actions
Yêu cầu công việc
Yêu Cầu Công Việc
Good in English
5+ years of brand management experience in FMCG, beverage industry preferred
Proficient in long-term, medium-term, and short-term Marketing strategy (4Ps) and coordinating brand business activities
Has extensive experience in Brand building from strategy to implementation of 360 media campaigns to the market and understand the IMC process
Implemented creative work and TVC shooting >5 with international creative agencies, understood the role of Account, Ceative Director, Planner, Production House
Manage at least 2 brands in 2 different brand and control the budget independently. In which, 1 brand with very little budget and 1 brand with marketing budget are in the top 10 markets
Good in English
5+ years of brand management experience in FMCG, beverage industry preferred
Proficient in long-term, medium-term, and short-term Marketing strategy (4Ps) and coordinating brand business activities
Has extensive experience in Brand building from strategy to implementation of 360 media campaigns to the market and understand the IMC process
Implemented creative work and TVC shooting >5 with international creative agencies, understood the role of Account, Ceative Director, Planner, Production House
Manage at least 2 brands in 2 different brand and control the budget independently. In which, 1 brand with very little budget and 1 brand with marketing budget are in the top 10 markets
Quyền lợi được hưởng
Laptop
Chế độ bảo hiểm
Phụ cấp
Xe đưa đón
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Công tác phí
Phụ cấp thâm niên
Nghỉ phép năm
Chế độ bảo hiểm
Phụ cấp
Xe đưa đón
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Công tác phí
Phụ cấp thâm niên
Nghỉ phép năm
Thông tin khác
Bằng cấp:
Đại học
Cơ hội huấn luyện: Chương trình đào tạo hiện đại
Độ tuổi:
28 - 42
Thời gian làm việc: 8h00 - 17h00
Phúc lợi:
Thưởng KPIs hàng quý
Lương tháng 13 trên tổng lương Gross
Đóng BHXH trên tổng lương
Xe đưa rước HCM về Bình Dương
Lương:
Cạnh tranh
Đại học
Cơ hội huấn luyện: Chương trình đào tạo hiện đại
Độ tuổi:
28 - 42
Thời gian làm việc: 8h00 - 17h00
Phúc lợi:
Thưởng KPIs hàng quý
Lương tháng 13 trên tổng lương Gross
Đóng BHXH trên tổng lương
Xe đưa rước HCM về Bình Dương
Lương:
Cạnh tranh
Nộp hồ sơ liên hệ
Tan Hiep Phat Group
Giới thiệu công ty
Xem trang công ty
Công ty chưa cập nhật thông tin....
Quy mô công ty
Từ 10 - 25 nhân viên
Việc làm tương tự
VPDD Doan Potters Limited tại Thành phố Hồ Chí Minh
20 Tr - 30 Tr VND
31/05/2024
Bình Dương
CÔNG TY CỔ PHẦN CHẾ BIẾN THỰC PHẨM HOÀNG SƠN
18 Tr - 20 Tr VND
31/05/2024
Bình Dương
Công ty TNHH Panasonic Electric Works Việt Nam
Thương lượng
12/05/2024
Bình Dương, Lai Châu, Nghệ An
Công Ty TNHH Red Bull (Việt Nam)
Cạnh tranh
24/05/2024
Hồ Chí Minh, Bình Dương, Đồng Nai
hỗ trợ doanh nghiệp
Giải thưởng
của chúng tôi
Top 3
Nền tảng số tiêu biểu của Bộ
TT&TT 2022.
Top 15
Startup Việt xuất sắc 2019 do VNExpress tổ chức.
Top 10
Doanh nghiệp khởi nghiệp sáng tạo Việt Nam - Hội đồng tư vấn kinh doanh ASEAN bình chọn.
Giải Đồng
Sản phẩm công nghệ số Make In Viet Nam 2023.