Chuyên viên cao cấp Sản phẩm Khách hàng cá nhân (Tín dụng/ Phi Tín dụng) - Retail Banking Product Senior Specialist (Credit & Non-Credit Products) - Ban Sản phẩm và Marketing (2026TD457369)

JOB DESCRIPTION
Conduct in-depth analysis of customer needs, product models, and market benchmarks.
Coordinate the team in conducting market research and analyzing Retail Banking customer needs to support new product development and existing product enhancement.
Coordinate the team in developing new and enhanced products for high-value Retail Banking customers to meet business needs, including:
Conduct in-depth analysis of customer data, customer behavior, and product performance.
Propose solutions and develop high-value-added products.
Coordinate the development and management of the Retail Banking customer experience for the Priority segment, including:
Conduct in-depth analysis of customer experience data, including NPS, CSAT, VOC, and customer behavior.
Propose customer experience design solutions and customer journey improvements.
Standardize CX measurement methodologies by product and channel.
Coordinate the team in developing product requirements for new products/product enhancements and implementing Retail Banking Products developed by the unit on internal software systems (e.g., CRM, BPM, CMV, MB App, etc.).
Perform Retail Banking Product performance management (P&L):
Conduct in-depth assessment and provide expert advice on Retail Banking Product pricing models, profit management methodologies, and market benchmarks.
Coordinate the standardization of P&L calculation methodologies, cost allocation across the Retail Banking product portfolio, and assessment of financial and compliance risks when adjusting prices and fees.
Coordinate and oversee the development and implementation of marketing programs for Retail Banking Products in collaboration with relevant units and Business Divisions, where applicable:
Provide in-depth product consultation.
Participate in reviewing the accuracy and compliance of marketing content.
Support the handling of specialized marketing campaigns and campaigns targeting key customers within the assigned scope.
Provide in-depth professional and product solution consultation for Retail Banking Products:
Standardize training materials.
Participate in training and coaching for sales teams and Specialists.
Support the resolution of complex sales cases.
CAREER LEVEL REFERENCE
Candidates are encouraged to refer to the descriptions below to assess their experience and select the appropriate career level:
• Specialist (Level 1-3): Directly perform professional and functional responsibilities. The higher the level, the greater the degree of autonomy and complexity of work.
• Senior Specialist: Take responsibility for the results of a specific area of expertise and provide guidance to Specialists within the team. Generally suitable for candidates with 5-8 years of experience who have independently managed an end-to-end functional area.
• Product Director / Product Expert: Lead a key professional area or critical product within the unit and provide in-depth professional expertise and consultation to relevant functions. May manage or coordinate a team. Generally suitable for candidates with 8-12 years of experience, with strong subject-matter expertise and experience in leading a team.
• Senior Expert: Provide professional leadership and strategic direction at the bank-wide level; directly advise Division Directors and senior management on strategies within the assigned area. May manage or coordinate a team. Generally suitable for candidates with more than 12 years of experience who are recognized as leading experts in their field.
Note: Years of experience are provided for reference and benchmarking purposes only and are not mandatory requirements.
JOB REQUIREMENTS
Bachelor's degree in Economics, Finance, Banking, Business Administration, Marketing, or related fields.
Minimum 3 years of experience in the finance/banking sector, in areas such as product development, customer segmentation, customer experience management, business, risk management, credit assessment, approval, operations, information technology, data, or marketing.
Prior experience in leading a team in product development, customer experience management, customer service, or service quality management is preferred.
TOEIC score of 500 or above, or an equivalent English proficiency certificate.
Application Instructions:
Apply directly on the MB Bank recruitment page on [protected info]
MB Bank requires applicants to provide the following details:
Personal information: Full name, Date of birth, Gender
Contact phone number and Email
Education level, Graduating school
Work experience
3 to 5 standout skills
Why should you apply directly via [protected info]
Your application will be assessed quickly.
Applicants should regularly check their email and phone to ensure they don't miss the interview schedule.