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Mô tả công việc
JOB PURPOSE: To involve managing and enhancing the school's communication strategies to ensure effective and consistent messaging both internally and externally and playing a crucial role in fostering a positive and transparent communication environment, ultimately contributing to the overall success and reputation of the school.
MAIN DUTIES & RESPONSIBILITIES
- Develop a content strategy across all school communication channels (Website, news & blogs, social media, newsletters, email marketing, etc.) and an ongoing pipeline of content that can be used year-round to inspire, engage and inform all relevant internal and external stakeholders including parents, students, staff and alumni.
- Contribute to the development of Communications strategy and campaigns.
- Write, edit and distribute content, including school publications, media release, PR articles, website and social media content.
- Website management and optimization.
- Responsible for all marketing performance tools to generate qualified leads for recruitment purposes, by developing advertising content plan, collaborating and managing digital agencies to optimise performance campaigns, under
Marketing Manager's guidance
- Support Marketing Manager in planning and executing
digital marketing activities including online campaigns, SEO/SEM, and other channels with the aim to generate high quality enquiries.
- Ensure that all current parents are kept up to date on school news and information.
- Build the school online community through social media, driving both followers and engagement (shares and comments) to support and branding and student recruitment purpose.
- Develop the Photography and videography repository for the school, ensuring the highest standards are adhered to global guidelines and school aesthetic quality.
- Provide appropriate support to ensure that best practice is shared to other members of the MAC and wider school team. Proactive approach to personal development.
- Perform other duties given by Marketing Manager and Director of Admissions & Marketing
Yêu cầu
- Vietnamese - Essential
- Bachelor's degree preferred in related degree or equivalent professional qualification; or equivalent combination of education and experience - Essential.
- Excellent written and verbal communication skills in English and Vietnamese - Essential
- Minimum 2 years working in Communications). Experience in Communications and PR role, able to plan, create communications content and execute campaigns across different channels such as Social media (Facebook, Instagram, Tiktok, Linkedin, etc.), website,mailchimp, - Essential.
- Experience in digital marketing role, able to plan optimize digital campaign across different channels such as Paid Search, Social Ads, SEO, etc. - Desirable
- Good cross-cultural, interpersonal & communication skills to work in a team and interact with diverse nationalities and cultures - Essential.
- Experience of writing across a diverse range of on- and off-line media and a deep understanding of how to optimize content for each - Essential.
- Experience of contributing to and managing all social media platforms - Essential
- Photographic and basic videography skills - Essential
- Excellent time management skills and flexibility in dealing with multi-functional tasks - Essential.
- Outstanding written and verbal communication skills in Vietnamese and English - Essential
- High teamwork spirit - Essential
- Creative and technical thinking ability - Essential
- Self-motivated, flexible, and adaptable to different tasks at hand - Essential
- Proactive and able to prompt others to ensure deadlines and targets are achieved, calm working under pressure - Essential.
- Uses evidence to support arguments or positions taken - Essential.
- High level of integrity - Essential
- Excellent time management and organizational skills - Essential
- Proficient communicator both oral and written - Essential
- Excellent attention to detail - Essential
- Affinity with and interest in education - Essential
Quyền lợi
Thưởng
13th month salary, lunch allowance, international working environment
Chăm sóc sức khoẻ
Private medical insurance and annual health check.
Nghỉ phép có lương
Minimum 20 days of annual leave & 03 days of personnel leave
Thông tin khác
NGÀY ĐĂNG
17/01/2025
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Nội Dung
KỸ NĂNG
Truyền Thông, Digital Marketing, Branding, Communication
LĨNH VỰC
Giáo dục/Đào Tạo
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Tiếng Anh
SỐ NĂM KINH NGHIỆM TỐI THIỂU
Không yêu cầu
QUỐC TỊCH
Không hiển thị
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Thông tin chung
- Ngày hết hạn: 16/02/2025
- Thu nhập: Thương lượng