Content/ Digital Marketing Specialist

Daily Responsibilities:
- Maintain/Develop and maintain Social Media presence for SI Vietnam.
- Edit,design and post videos /photo content to website & social media (Facebook, Youtube) to produce high quality engaging/ relevant content.
(Video editing Skills are a plus!!/ Website and Social Media Content Increasingly Visual & Dynamic !!!)
-Support Branch Manager & Director in distributing leads to all counsellors and staff.
- Manage all initial Digital inquiries and convert and distribute to other staff.
- Work with hired Digital Marketing Ad's agency to optimise lead generation campaigns to acquire and engage customers throughout the different digital media channels: Google search, Facebook , email distribution.
-Collaborate with ads agency to optimise spend and performance based on the metrics (CPL- Cost per Lead, CPM: Cost per Click)
- Efficiently manage a marketing budget (For the more Technically Oriented Marketing Specialist)
- Plan and execute seminars for lead generation and engagement.
- Develop a plan for consistent engagement with international education institutions-geared towards seminars &webinars, events.
- Consistent Cooperation and communication with Sales Team to ensure Quality Message delivered relevant to brand Message and captivating enough to generate sufficient leads for conversion.
DESIRED QUALIFICATIONS
- 1+ years of Experience in Digital/Social Media Marketing.
- Bachelor's Degree in Communications, Marketing or related fields.
- Passion for Digital Marketing and Education
- Excellent written and verbal communication skills, both in Vietnamese and English
- Ability to work on a multi-task.
-Excellent Time Management & Organisational Skills.