Overview: Beyond Compass is looking for a passionate and creative Content MKT Specialist with at least 2 years of experience in digital content production. You will work closely with the Digital MKT Specialist to attract and engage international clients through strategic SEO, creative design, and multimedia content.
Main Focus: Content creation, storytelling, branding, publishing, visual communication.
Responsibilities include
Content Strategy Alignment
➤ Ensure content direction aligns with overall marketing strategy and business goals.
Content Research
➤ Gather relevant insights to inform data-driven and audience-centric content.
Content Creation (Text & Visual)
➤ Produce original, brand-consistent content that resonates with target audiences.
Video & Multimedia Content
➤ Create engaging multimedia materials to enhance brand storytelling.
Optimization & SEO
➤ Maximize content visibility and performance through strategic SEO implementation.
Publishing & Scheduling
➤ Execute timely and error-free publishing through optimized scheduling and formatting.
Performance Monitoring & Reporting
➤ Track results and suggest data-informed improvements for future content.
Cross-functional Coordination
➤ Collaborate across departments to deliver content that supports cross-team initiatives.
Internal Branding Tasks and Other Tasks by Line Manager
➤ Support internal engagement and branding through strategic creative execution.
Must-have requirements
Fluent in business English (equivalent IELTS 6.5+, TOEIC 850+)
Bachelor's Degree in Computer Science,
Software Engineering, or related fields
2+ years of experience in content marketing or related roles
Proven SEO content writing experience
Proficiency in Canva and basic Adobe tools
Ability to edit short videos and basic animation skills
Nice-to-have requirements
Experience with finance or e-commerce content
Advanced design/video capabilities
Familiarity with B2B communication strategies
Copywriting certifications or courses
Experience working with global projects, international teams
Tools
Design & Multimedia: Canva, Adobe Creative Suite (Illustrator, Premiere Pro)
Writing & Content Management: Grammarly, WordPress (or other CMS), Google Docs, Notion
SEO & Web Analytics for keywords, content optimization: Yoast (for WordPress), Ubersuggest, SEMrush, Ahrefs, Google Analytics, Google Search Console
AI Tools: ChatGPT, Gemini, Notion AI
Social Media Management: Hootsuite, Buffer
Communication & Collaboration: Trello, Slack, Notion, Google Workspace, Zoom
Skills
Time management and process optimization
Team collaboration
Adaptability and flexibility
Critical thinking and creativity
Focused on details with a business-oriented mindset
Responsibility and discipline
Work effectively in a diverse and multinational environment, demonstrating respect and appreciation for different perspectives and cultural nuances.
