Deputy Marketing Manager

Mô tả Công việc
I. JOB PURPOSE
To support the Marketing Manager in translating Marketing strategies into actionable plans and ensuring disciplined, timely, and high-quality execution. Coordinate and monitor workstreams, timelines, deliverables, budgets, and performance across Marketing teams to ensure approved plans remain on track.
II. KEY RESPONSIBILITIES
1. Marketing Planning & Execution
Support annual, quarterly, monthly, and campaign planning.
Translate approved plans into detailed tasks, timelines, deliverables, and responsible owners.
Monitor execution progress, identify bottlenecks, and coordinate timely corrective actions.
2. Cross-Team & Campaign Coordination
Coordinate day-to-day execution across Brand, Trade, Digital, Media & Performance, and Event & Activation teams.
Maintain the Marketing Master Calendar and ensure effective coordination of interdependent tasks.
Lead execution management of integrated campaigns across online and offline channels, ensuring agreed timelines, scope, and quality standards.
3. Marketing Operations
Monitor the execution of content, communication, Trade Marketing activities, events, and showroom/retail programs.
Track approved budgets, procurement documentation, and deliverables from agencies, vendors, and suppliers.
Ensure activities align with approved plans, brand direction, and agreed standards.
4. Performance Tracking & Reporting
Monitor Marketing KPIs, budgets, and execution progress.
Prepare periodic reports highlighting completed activities, upcoming priorities, delays, risks, and required decisions.
Coordinate post-campaign reviews and follow up on agreed improvement actions.
5. Team Coordination & Process Improvement
Coordinate day-to-day workloads and support Team Leads/Managers in prioritizing tasks and balancing resources.
Promote accountability, ownership, and timely delivery across teams.
Improve workflows, templates, and coordination processes to enhance Marketing operational efficiency.
Perform other duties as assigned by the Marketing Manager.