Digital Marketing & CRM Staff
Hạn nộp hồ sơ: 31/10/2026 (Còn 3 ngày)
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Overall purpose of the job:
- Lead the development and execution of Digital Marketing strategies and campaigns to maximize media efficiency, campaign ROI.
- Manage and optimize CRM, as well as customer engagement processes, to enhance customer satisfaction and improve lead-to-sales conversion.
- Develop and execute initiatives to enhance dealers' online marketing capabilities, ensuring greater consistency, quality, and alignment with brand standards across the dealer network.
- Proactively identify, assess, and mitigate risks within assigned areas of responsibility to ensure smooth and effective operations.
1. Digital Marketing:
- Work closely with agencies to plan and execute digital campaigns across relevant channels. Manage and optimize digital advertising campaigns for both branding and lead generation objectives.
- Monitor digital budget allocation and spending to ensure cost efficiency and effective utilization of resources.
- Manage agency performance and proactively identify and mitigate operational risks within assigned scopes.
- Coordinate with internal teams and agencies to ensure smooth and timely campaign execution.
- Act as a key bridge between Creative and Digital/Media teams to ensure creative assets are effectively optimized for media performance.
- Coordinate with cross-functional teams to ensure digital campaigns and marketing projects are aligned, well-executed, and delivered on schedule.
2. CRM management:
- Work with partners and relevant internal stakeholders to enhance CRM platforms, digital systems, and lead management flows.
- Develop and implement initiatives to improve lead-to-sales conversion and enhance overall customer satisfaction.
- Manage retargeting activities and leverage CRM/customer data to generate incremental sales opportunities.
- Manage customer data-related processes and ensure compliance with applicable regulations and internal policies, including Personal Data Protection regulations (PDPD).
3. Data & Analytics:
- Monitor campaign and CRM performance using GA4, CRM, and advertising platforms.
- Analyze data to identify key insights, opportunities, and improvement areas.
- Drive PDCA for digital campaigns (media & creative) with agencies and internal teams.
- Translate insights into actionable recommendations and improvements.
- Prepare regular performance reports and PDCA reviews for management.
4. AIO/SEO:
- Work with agencies to plan and execute AI Optimization (AIO) and SEO initiatives to improve website visibility, search performance, and organic traffic.
- Monitor performance and identify opportunities to improve website effectiveness and overall digital marketing performance.
5. Dealer Online marketing:
- Plan and execute initiatives and schemes to improve the quality, effectiveness, and consistency of dealers' online marketing activities.
- Monitor and evaluate dealer online marketing performance on a regular basis.
- Drive PDCA and take corrective actions to improve dealer marketing effectiveness and brand consistency.
6. Paperwork:
- Handle administrative and procurement-related processes within assigned areas of responsibility, including contracts, acceptance/approval procedures, payment processing, and other relevant documentation.
7. Other
Other tasks assigned by line managers
CRITERIA FOR RECRUITMENT
1. Qualification Requirements
- Bachelor's degree in marketing, Digital Marketing, Economics, or related field.
- Relevant certifications in Digital Marketing, Performance Marketing, or Marketing Performance Management are a plus.
- Minimum 3 years of relevant experience in Digital Marketing, CRM, or a related field, in either brand or agency environment.
- Hands-on experience in digital campaign management, media monitoring, performance analysis, and PDCA.
- Experience in managing external agencies and coordinating with multiple stakeholders is preferred.
- Experience in the automotive industry and hands-on experience with AI tools, AIO campaigns are a plus.
2. Competencies & Personal Attributes
- Strong communication skills in English and Vietnamese, both written and verbal.
- Strong coordination, stakeholder management, and cross-functional collaboration skills.
- Strategic thinking, good planning and organization skills, and ability to manage multiple priorities and meet deadlines.
- Strong analytical and data-driven mindset with a proactive PDCA, problem-solving, and continuous improvement approach.
- Able to work independently and collaborate effectively with internal teams, agencies, and partners.
Other information:
- Working place: Suzuki World, 02 Pho Quang St, HCM
- Working time: 7:30 - 17:30, from Monday to Friday
Benefits:
- Company events: Family Day, Company Trip, Year-End Party, Sales Achievement Party
- Flexible working hours; Vehicle purchase with discounts
- Subsidy for learning driving licenses and foreign language classes
Thông tin chung
- Thu nhập: Negotiable
Việc làm tương tự khác
CÔNG TY TNHH DU LỊCH TRẦN VIỆT (TRANSVIET TRAVEL)
Hồ Chí Minh
Thỏa thuận
CÔNG TY CỔ PHẦN TRUYỀN THÔNG PHẠM SƠN
Hồ Chí Minh
10 - 15 triệu VNĐ
CÔNG TY TNHH THƯƠNG MẠI PHÁT TRIỂN DU LỊCH THÀNH HOÀNG
Hồ Chí Minh
10-15 triệu VND
Công ty CP VCcorp - Khối công nghệ quảng cáo Admicro
Hồ Chí Minh
Thỏa thuận
Công ty TNHh Việt Nam Suzuki
Xem trang công ty- Địa chỉ công ty: Đường 2, KCN Long Bình, Biên Hòa, Đồng Nai
- Quy mô: Từ 501 - 1000 nhân viên
- Lĩnh vực: Ô tô - Xe máy
Thông tin công việc
Vị trí:
Nhân viên
Hình thức làm việc:
Toàn thời gian
Việc làm tương tự
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(Gross) 15,000,000
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