Digital Marketing Manager

Job Description:
Planning Strategy:
- In charge of creating, planning, and implementing strategies toward achieving brand awareness, to increase market shares and business growth
- Developing and managing the marketing budget
Branding:
- Develops brand narrative and KPIs to set direction and deliver strategy, from vision to launch, including content strategy cycle
- Prepares and executes customer sequence activities and executes campaigns across channels
- Deploys and tracks the content calendar, measuring success and suggesting data-driven improvements to outperform peers
- Liaise with related departments to establish requirements for marketing campaigns and manage programs
Digital:
- Lead the planning and development of digital marketing strategies covering all disciplines including Social Media, SEO/SEM/PPC, Website, Mobile, Content, ensuring digital objectives are met and integrated with overall marketing strategy
- Manage multiple social media platforms
- Collaborate with internal and external stakeholders to ensure successful execution of digital marketing strategies.
- Lead generation through both traditional media buying and content creation.
- Continuously research for new opportunities, monitor the market trends, and propose the ideas to grow the digital /online business for the company.
Requirements:
Bachelor's degree in Marketing or a related field
In-depth knowledge of Branding, Digital Marketing and Marketing tools: Google, Facebook,... (Ads, Analytics, Tag manager, Data Studio), SEO and website management
Strong understanding of growth hacking principles and strategies, as well as experience applying growth marketing tactics to drive user acquisition and revenue growth.
Proficiency in data analysis and ability to derive actionable insights from marketing data.
3-5 years of relevant marketing experience preferably in Proptech
Strong analytical mindset and problem-solving skills
Resourceful, motivated, independent, and takes the initiative to fulfill tasks
A Customer-Centric and Can Do attitude
Excellent in English skills (spoken and written).
Benefits:
Multinational working environment
Salary range: up to $1800/month
Annual salary review
External trainings for leadership, language, software training
Work in a young, dynamic and friendly environment together with supportive individuals
Develop your knowledge and skills in the international working environment for your future career path
Enjoy additional medical care (accident, healthcare insurance, life insurance)
Enjoy fully covered team building trips with company
Annual leave 18 full-paid days