- Chi tiết công việc
- Giới thiệu công ty
Thu nhập: Thương lượng
Loại hình: Toàn thời gian
Chức vụ: Quản lý
Kinh nghiệm: 5 năm
Mô tả công việc
*About Dat Bike:
Dat Bike is a technology startup whose mission is to drive mass adoption of green transportation. We make the most compelling and dependable electric bikes so that customers can just switch without making any compromises. To do this, we welcome the brightest people to join our journey.
*About The Job:
The Digital Marketing Manager will oversee the planning, management, execution & optimization of all digital marketing initiatives to build the Dat Bike brand, engage customers, and drive growth. This role requires a strategic and analytical marketer with hands-on expertise in digital tools and campaign management.
* Responsibilities:
1. Digital Strategy & Campaign Management
• Develop and execute a comprehensive digital marketing strategy aligned with Dat Bike's brand goals and business objectives.
• Plan, execute, and optimize campaigns across key channels, including:
- Email marketing
- Social media platforms
- Display advertising
- SEO/SEM
• Oversee campaign budgets to maximize ROI while meeting brand objectives.
2. Performance Analysis & Optimization
• Measure and analyze the performance of all digital marketing campaigns against KPIs (e.g., store test rides, website traffic, conversions, ROI).
• Use advanced data analysis to identify trends, uncover opportunities, and refine strategies for better performance.
• Design and execute A/B tests and conversion experiments to continuously improve key metrics.
• Evaluate customers behavior across digital channels and touchpoints, leveraging insights to enhance user journeys and optimize engagement.
• Create detailed reports and dashboards to communicate performance insights to stakeholders.
3. Collaboration & Stakeholder Management
• Coordinate and manage partnerships with agencies and external vendors to execute campaigns effectively.
• Evaluate emerging technologies and propose innovative solutions for digital growth.
4. Content & Social Media Management
• Design, build, and maintain an engaging social media presence.
• Collaborate with internal teams to create compelling content for various platforms, ensuring brand consistency and high user engagement.
• Develop creative growth strategies to enhance brand visibility and user acquisition.
Dat Bike is a technology startup whose mission is to drive mass adoption of green transportation. We make the most compelling and dependable electric bikes so that customers can just switch without making any compromises. To do this, we welcome the brightest people to join our journey.
*About The Job:
The Digital Marketing Manager will oversee the planning, management, execution & optimization of all digital marketing initiatives to build the Dat Bike brand, engage customers, and drive growth. This role requires a strategic and analytical marketer with hands-on expertise in digital tools and campaign management.
* Responsibilities:
1. Digital Strategy & Campaign Management
• Develop and execute a comprehensive digital marketing strategy aligned with Dat Bike's brand goals and business objectives.
• Plan, execute, and optimize campaigns across key channels, including:
- Email marketing
- Social media platforms
- Display advertising
- SEO/SEM
• Oversee campaign budgets to maximize ROI while meeting brand objectives.
2. Performance Analysis & Optimization
• Measure and analyze the performance of all digital marketing campaigns against KPIs (e.g., store test rides, website traffic, conversions, ROI).
• Use advanced data analysis to identify trends, uncover opportunities, and refine strategies for better performance.
• Design and execute A/B tests and conversion experiments to continuously improve key metrics.
• Evaluate customers behavior across digital channels and touchpoints, leveraging insights to enhance user journeys and optimize engagement.
• Create detailed reports and dashboards to communicate performance insights to stakeholders.
3. Collaboration & Stakeholder Management
• Coordinate and manage partnerships with agencies and external vendors to execute campaigns effectively.
• Evaluate emerging technologies and propose innovative solutions for digital growth.
4. Content & Social Media Management
• Design, build, and maintain an engaging social media presence.
• Collaborate with internal teams to create compelling content for various platforms, ensuring brand consistency and high user engagement.
• Develop creative growth strategies to enhance brand visibility and user acquisition.
Yêu cầu
* Qualifications
• Bachelor's or Master's degree in Marketing, Business, or a related field.
• At least 5 years of experience in digital marketing or advertising.
* Skills & Competencies
• Proficiency in marketing tools (e.g., Google Analytics, Looker Studio, Excel Pivot).
• Strong understanding of web design; digital platforms principles and user experience.
• Analytical skills to evaluate customer journeys and identify trends.
• Exceptional problem-solving, communication, and project management abilities.
• Experience managing budgets and working with content and design teams.
* Mindset
• Results-driven with a passion for innovation and continuous learning.
• Ability to work in a fast-paced startup environment and adapt to evolving priorities.
*** Benefits
• Meal support according to company policy
• Social insurance.
• MIC insurance.
• Discount price to buy a Dat Bike.
• Bachelor's or Master's degree in Marketing, Business, or a related field.
• At least 5 years of experience in digital marketing or advertising.
* Skills & Competencies
• Proficiency in marketing tools (e.g., Google Analytics, Looker Studio, Excel Pivot).
• Strong understanding of web design; digital platforms principles and user experience.
• Analytical skills to evaluate customer journeys and identify trends.
• Exceptional problem-solving, communication, and project management abilities.
• Experience managing budgets and working with content and design teams.
* Mindset
• Results-driven with a passion for innovation and continuous learning.
• Ability to work in a fast-paced startup environment and adapt to evolving priorities.
*** Benefits
• Meal support according to company policy
• Social insurance.
• MIC insurance.
• Discount price to buy a Dat Bike.
Quyền lợi
Thưởng
ESOP
Chăm sóc sức khoẻ
Social insurance + MIC insurance
Căn-tin
Meal support according to company policy
Xem thêm
ESOP
Chăm sóc sức khoẻ
Social insurance + MIC insurance
Căn-tin
Meal support according to company policy
Xem thêm
Thông tin khác
NGÀY ĐĂNG
13/01/2025
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Trực Tuyến
KỸ NĂNG
Campaign Management, Data Analysis, Marketing Kỹ Thuật Số, Social Media Marketing, SEO/SEM & Analysis
LĨNH VỰC
Điện/Điện tử
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Không hiển thị
Xem thêm
13/01/2025
CẤP BẬC
Nhân viên
NGÀNH NGHỀ
Tiếp Thị, Quảng Cáo/Truyền Thông > Tiếp Thị Trực Tuyến
KỸ NĂNG
Campaign Management, Data Analysis, Marketing Kỹ Thuật Số, Social Media Marketing, SEO/SEM & Analysis
LĨNH VỰC
Điện/Điện tử
NGÔN NGỮ TRÌNH BÀY HỒ SƠ
Bất kỳ
SỐ NĂM KINH NGHIỆM TỐI THIỂU
5
QUỐC TỊCH
Không hiển thị
Xem thêm
Thông tin chung
- Thu nhập: Thương lượng
Cách thức ứng tuyển
Ứng viên nộp hồ sơ trực tuyến bằng cách bấm nút Ứng tuyển bên dưới:
Hạn nộp: 12/02/2025
Giới thiệu công ty
Xem trang công ty
Dat Bike là công ty sản xuất xe máy điện của Việt Nam, sáng lập vào năm 2019 bởi ông Nguyễn Bá Cảnh Sơn - một kỹ sư phần mềm tài năng từng đạt nhiều giải quốc gia và quốc tế về lĩnh vực công nghệ. Sơn nhận thấy, hình ảnh xe máy gắn liền với người Việt Nam. Lượng xe máy nhiều đến nổi "cày xới" bầu không khí, gây ô nhiễm môi trường nghiêm trọng. Nếu thị trường xuất hiện xe máy sử dụng nhiên liệu phi hóa thạch với công suất mạnh mẽ ngang xe xăng, người tiêu dùng vừa được đáp ứng nhu cầu, vừa hình...
Quy mô công ty
Từ 101 - 500 nhân viên
Việc làm tương tự
Công Ty Cổ Phần Công Nghệ Giáo Dục Edtexco
Thoả thuận
26/01/2025
Hà Nội
CÔNG TY TNHH GF CAPITAL VIỆT NAM
Trên 20 triệu
16/02/2025
Hồ Chí Minh
Công Ty Cổ Phần JINSEI Việt Nam
20tr-25tr ₫/tháng
27/01/2025
Hà Nội
CÔNG TY CỔ PHẦN TRUNG TÂM THƯƠNG MẠI LOTTE MART VIỆT NAM
Thương lượng
27/01/2025
Hồ Chí Minh
CÔNG TY CỔ PHẦN TẬP ĐOÀN AUSTDOOR
25 triệu - 30 triệu
16/02/2025
Hà Nội
hỗ trợ doanh nghiệp
Giải thưởng
của chúng tôi
Top 3
Nền tảng số tiêu biểu của Bộ
TT&TT 2022.
Top 15
Startup Việt xuất sắc 2019 do VNExpress tổ chức.
Top 10
Doanh nghiệp khởi nghiệp sáng tạo Việt Nam - Hội đồng tư vấn kinh doanh ASEAN bình chọn.
Giải Đồng
Sản phẩm công nghệ số Make In Viet Nam 2023.