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Mô tả công việc
Mô tả Công việc
Develop and execute the overall digital performance marketing strategy to drive customer acquisition, revenue growth, and brand awareness for our cosmetic brand's E-commerce platform.
Lead and manage digital advertising campaigns across multiple channels, including search engine marketing (SEM), display advertising, paid social media, and affiliate marketing, ensuring optimal performance and ROI.
Conduct thorough market research and competitor analysis to identify trends, opportunities, and best practices in the
digital marketing landscape.
Collaborate with internal teams, including marketing, creative, and analytics, to plan and execute integrated marketing campaigns that align with brand objectives and target audience.
Optimize website and landing page experiences to improve conversion rates and maximize customer lifetime value.
Monitor and analyze campaign performance metrics, generate regular reports, and provide actionable insights to drive continuous improvement.
Stay up-to-date with industry trends, emerging technologies, and digital marketing best practices, and proactively recommend innovative strategies to enhance the brand's digital presence.
Manage relationships with external vendors, agencies, and partners, ensuring effective collaboration and timely execution of campaigns.
Stay informed about relevant regulations and compliance guidelines related to digital marketing and ensure the brand's activities align with legal and ethical standards.
Stay updated with the latest developments in E-commerce and digital marketing platforms, tools, and technologies, and identify opportunities for their implementation.
Yêu cầu
Yêu Cầu Công Việc
Qualification and Experience
Education: Bachelor Degree in relating fields.
Proven experience in digital performance marketing, preferably within the cosmetics industry and E-commerce environment.
Strong expertise in managing and optimizing digital advertising campaigns across various channels, such as SEM, paid social media, display advertising, and affiliate marketing.
In-depth knowledge of digital marketing platforms, tools, and analytics, including Google Ads, Facebook Ads, Google Analytics, and marketing automation software.
Demonstrated ability to analyze data, generate insights, and make data-driven decisions to optimize campaign performance and drive business results.
Excellent understanding of SEO principles, keyword research, and optimization techniques to enhance organic visibility. - Knowledge of marketing and branding.
Fluency in English
Computing: MS Office, especially Excel.
Personal skills and attributes
Strong project management skills, with the ability to manage multiple campaigns simultaneously and meet deadlines in a fast-paced environment.
Highly analytical mindset with a keen eye for detail and the ability to interpret complex data sets.
Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and external partners.
Proactive and innovative mindset, with a passion for staying ahead of industry trends and leveraging new technologies and strategies to drive business growth.
Hardworking, able to work under high pressure & tight deadlines.
Excellent follow-through skills and time-management skills.
Able to work well in a team as well as individually.
Possesses high level of reliability, integrity, and personal ethics.
Quyền lợi
Laptop
Chế độ bảo hiểm
Du Lịch
Phụ cấp
Đồng phục
Chế độ thưởng
Chăm sóc sức khỏe
Đào tạo
Tăng lương
Công tác phí
Nghỉ phép năm
Thông tin chung
- Ngày hết hạn: 31/10/2025
- Thu nhập: Cạnh tranh
Nơi làm việc
- - Hồ Chí Minh: Vincom Center, 72A Le Thanh Ton, Quận 1
