Growth Marketing Specialist
Job no: 494499
Work type: Permanent Full Time
Location: Singapore
Department: Marketing
Make A Real Difference At PropertyGuru.
Real Aspirations. Real People. Real impact.
At PropertyGuru Group, we believe that every person - no matter what their circumstance - should have a place to call home. That's why we've been on a mission to transform how people find, finance, and own home across Southeast Asia over the last 14 years.
Voted by property seekers as "Asia's Most Influential Brand for Online Property Search", PropertyGuru enables real-world aspirations through digital transformation and constant innovation. Every day, the work that we do has a real and positive impact on thousands of lives.
As an employee, you'll be empowered by our community work culture, where everyone has the autonomy, support, and resources to do the best work of their careers. As we evolve our journey to help people make confident property decisions, we stay true to our core values to guide the way we work and the decisions we make every step of the way: we own it and deliver it, we have fun, and celebrate success, we respect and care for each other, we push beyond good, and we create what's next.
For a full listing of our jobs, visit [protected info]
Responsibilities:
- Responsible for growth hacking/demand generation of our Fintech offerings, working across key stakeholders to ensure seamless execution and tracking.
- Must drive user acquisition and growth through digital channels, i.e., social media, content, Member-Get-Member etc, other non-traditional channels/methods to create viral growth.
- Should develop content for all Owned and Earned media to drive traffic and leads to the product.
- Work with consumer lifecycle management team to ensure effective onboarding and engagement of consumers segments, via effective email marketing campaign/platforms.
- Work directly with internal and external stakeholders to engineer growth features and ideas
- Must have exceptional project management skills and attention to detail
- Work with multiple stakeholders, and ensure objectives are aligned.
- Perform other related duties and responsibilities, as assigned
Qualifications, Experience, Competencies & Skills:
- Bachelor's degree in Marketing, Communication, or relevant field.
- Obsessed with business impact and growth
- A creative marketing professional, preferably with strong content creation and writing background
- Excellent understanding of the full marketing mix, from digital advertising to buying of non-traditional media and guerrilla tactics
- Data-driven thinking
- Has a sense of urgency, pragmatism and a solution-oriented approach to problem solving
- Ability to work as a team and independently
- Strong planner with excellent project management
- Possess problem-solving skills, good communication capabilities and people skills with tolerance and ambiguity
- Client focused and good business acumen
- Ability to work under pressure and with a rapid turnaround time
- Strong prioritisation and decision-making skills with proven ability to manage multiple priorities and projects with deadlines
- Experience in web analytics tools (Google Analytics), social media marketing applications (Hootsuite etc.) highly desired
- Experience working with e-commerce, technology or online brands/clients is a plus
- Hands-on, hardworking, and motivated by a business in its 'building phase' and able to thrive in an environment with a 'start-up' culture
- Self-motivated, able to work independently as well as part of a team
Advertised: 24 Nov 2021 Singapore Standard Time
Applications close: 
