[HCM] KOL & PR Specialist

* Influencer Management
- Manage communications and build relationships with media, influencers (TOL/KOL/KOC), and 3rd party agencies for joint collaboration of various campaigns/promotions;;
- Research and identify influencers (TOL/KOL/KOC) across multiple digital platforms to build powerful brand experiences;
- Reaching and building a influencers (TOL/KOL/KOC) network for different categories on social media;
- Implement influencers (TOL/KOL/KOC) engagement campaigns by liaising and coordinating with influencers (TOL/KOL/KOC) in their requirements, timeline, and deliverables;
- Collaborate with team members to initiate and execute different promotional campaigns.
* PR Management:
- Formulate PR plans and strategies;
- Enhance the company's voice and presence through online and offline channels;
- Manage media relations and requests;
- Write press releases, speeches and other PR copy;
- Plan and supervise events, fairs, conferences etc;
- Support the implementation of promotional plans;
- Present solutions in times of PR crisis;
- Negotiate costs appropriately to ensure a mutually beneficial agreement;
- Provide accurate timing estimates on work;