Head, Student Recruitment & Business Development
Hạn nộp hồ sơ: 23/09/2026 (Còn 2 ngày)
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BRITISH UNIVERSITY VIETNAM
British University Vietnam (BUV) is the first and only international university in Vietnam authorised to award degrees from renowned UK universities: University of London, University of Staffordshire, University of Stirling, Arts University Bournemouth, Bournemouth University, and Manchester Metropolitan University. Established in 2009, BUV delivers a wide range of undergraduate and postgraduate programmes following UK academic standards.
BUV is rated 5 Stars by QS and institutionally accredited by the UK Quality Assurance Agency (QAA). With over 500 enterprise partners, 100% of BUV graduates are employed or pursue further study within three months of graduation.
Students study at a world class campus in Ecopark, developed with an investment of up to USD 165 million, offering modern facilities and an international-standard learning environment for more than 10,000 students upon completion.
Students study at a world class campus in Ecopark, developed with an investment of up to USD 165 million, offering modern facilities and an international-standard learning environment for more than 10,000 students upon completion.
POSITION PURPOSE
To assist the Chief Marketing Officer in implementing the University's recruitment strategy. The primary function of the role is to lead the team who raises awareness, applications, and enrolment of suitably qualified students, to programmes and courses at BUV.
The Head, Student Recruitment & Business Development is responsible for the strategic oversight of BUV's student recruitment activities, strategies and plans across audiences. The position oversees the development of innovative and integrated marketing and recruitment strategies, including communication, event management and outreach. The position provides leadership and supervision to teams of student recruitment professional staffs.
AREAS OF RESPONSIBILITY
Student Recruitment & Sales Channel Development
- Support the University's recruitment, retention, and marketing plans during implementation
- Analyze and assess student recruitment efforts in order to prioritize initiatives, particularly event attendance, that yield the highest return on investment.
- Track the number of applications, enrollments, and retention rates of students
- Create and keep up contact databases that can be used for marketing and retention
- Conduct market research to update competitors' activities & learn how current and prospective students feel about BUV and what they need and want in a school.
- Ability to work, collaborate and support in a leadership team with Head of Marketing, CMO and Head of Academic Schools
- Achieve/Exceed the leads/enquiries and enrolment targets
- Identify key internal and external partners and forge relationships with them in order to deliver integrated recruitment programs that produce high-caliber results.
- Manage the key performance indicators for student recruitment and marketing initiatives to be met.
- Provide senior leaders with high-level advice on emerging student recruitment issues and markets by anticipating them and acting accordingly.
- Actively participate in the strategic planning of student recruitment initiatives, including the creation of KPIs and the tracking of goal progress.
- Create and implement a program of creative and strategically coordinated student recruitment initiatives to meet the university's priorities.
- Create a plan to use alumni contacts as a recruitment tool and to spread the word about BUV's offer.
- Create a world class student recruitment experience that feels personal and valuable
- Build a plan to drive Word of Mouth as a key source of leads and reduce the reliance on Digital Marketing
Other
- Prepare an annual budget, schedule spending, analyze discrepancies, and take corrective action to meet financial objectives.
- Provide leadership and supervision to a team of specialists within the Student Recruitment function.
- Create an environment of energy, collaboration and teamwork to drive optimal results
- Create a high performing recruitment team that wins together
- Prepare timely agreed-upon periodic reports for Management.
- Undertake any other assignments as delegated by the Line manager and/or the Vice-Chancellor and President.
- Have experience in the B2C and B2B channels ( leveraging direct sales and Agent sales)
POSITION SPECIFICATIONS
COMPETENCIES (knowledge, skills, and abilities)
Essential
- Bachelor degree in Marketing/ Business Management or associated area.
- Extensive experience in the area of sales and business development - [articular in consultative selling and in high value sales categories)
- Experience in identifying customer drivers, buying and decision-making behaviour.
- Experience working in a flexible and changeable environment.
- Excellent people management skills with experience in managing and developing staff.
- Fluent in English with outstanding copywriting skills
Desirable
- Experience in the local Vietnamese marketplace
- Knowledge and understanding of the education market and the challenges within this industry.
COMPETENCIES (behavioural)
Essential
- Strategic orientation & leadership
- Effective Communication
- Managing & develop people
- Planning & organising
- Problem solving & decision making
- Customer & service orientation
- Integrity and respect
Desirable
- Creative thinking & innovation
- Relationship building & networking
BENEFITS
- Highly competitive salary package (plus benefits), monthly remuneration start from 100,000,000 VND plus incentives commensurate with qualifications/experience
- 13th month Tet bonus (for Vietnamese candidates)
- Annual cost of living adjustment and performance-based bonus
- Recognition & awards programmes
- 20 days annual leave, public holidays, and 5 days paid sick leave
- Healthcare plan (private accident, medical, and dental insurance, including annual health checks)
- Education support for staff, their dependents and immediate relatives
- Various staff events through the year (outings, year-end party, sports activities and other events)
- Onsite fitness and sports centre
- Opportunity to work within a professional and multi-cultural environment
Job Title
Head, Student Recruitment
Post on
Reports To
Experience
Thông tin chung
- Thu nhập: Thỏa thuận
Nơi làm việc
- Ecopark township, Van Giang, Hung Yen
Việc làm tương tự khác
Công Ty Cổ Phần Thực Phẩm Dinh Dưỡng NutiFood
Hưng Yên
15,000,000 - 18,000,000 VNĐ
Công ty TNHH Pizza Việt Nam (Pizza Hut)
Hà Nội, Hồ Chí Minh, Bắc Ninh, Bình Dương, Đồng Nai, Hưng Yên, Nam Định, Ninh Bình, Khác
8.5 - 10 triệu
CÔNG TY CỔ PHẦN XÂY DỰNG VÀ THƯƠNG MẠI KAI VIỆT NAM
Hà Nội, Hà Nam, Hưng Yên
18 - 25 triệu VNĐ
CÔNG TY CỔ PHẦN NĂNG LƯỢNG ADE
Hưng Yên, Thái Bình
Thoả thuận
Văn Phòng Đại Diện - Công ty cổ phần phát triển đầu tư và xây lắp Tiến Thịnh
Hưng Yên, Thái Bình
14 - 16 triệu VND
Công ty Cổ phần Giải Pháp Nhân sự Việt Nam - HRchannels Group
Hà Nội, Bắc Ninh, Hưng Yên
2.300 - 2.300 USD
Tổng Công ty Bảo Việt Nhân thọ - Bảo Việt Life
Hưng Yên
15 triệu - 30 triệu
Trường Đại Học Anh Quốc Việt Nam (British University Vietnam - BUV)
Xem trang công ty- Địa chỉ công ty: Hanoi City Campus 193B Ba Trieu St. (CDC Building), Hai Ba Trung Dist., Hanoi
- Quy mô: Từ 101 - 500 nhân viên
- Lĩnh vực: Giáo dục / Đào tạo
Thông tin công việc
Vị trí:
Quản lý
Hình thức làm việc:
Toàn thời gian
Việc làm tương tự
MB_Nhân Viên Kinh Doanh
Công ty TNHH Sản xuất Hàng tiêu dùng Bình Tiên - Biti's
Hà Nội, Hưng Yên, Nam Định, Ninh Bình
thu nhập từ 10 - 15 tr
Trưởng Nhóm Kinh Doanh
CÔNG TY TNHH CƠ KHÍ Ô TÔ AN THÁI
Hà Nội, Hải Phòng, Hưng Yên, Thái Bình
11 triệu - 30 triệu
[Hưng Yên] Trưởng nhóm HCNS
TẬP ĐOÀN TÂN Á ĐẠI THÀNH (Công Ty Cp Đầu Tư Tập Đoàn Tân Á Đại Thành)
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