Key Accounts Manager (Modern of Trade)- North & Central Region
Hạn nộp hồ sơ: 29/10/2026 (Còn 13 ngày)
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Mô tả công việc
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Job Purpose:
Lead customer and field execution for the assigned customer cluster, retail format or geographic area. Translate approved customer plans and commercial priorities into disciplined in-store execution, ensuring availability, visibility, merchandising, pricing, promotion and service standards. Coordinate closely with Group KAM Operations, KAM Planning and cross-functional teams to deliver customer commitments, resolve operational issues and drive sustainable sales growth.
Accountabilities:
1. Account Execution & Customer Operations:
• Translate approved Joint Business Plans, customer priorities and commercial programs into account- and outlet-level deployment plans for the assigned scope.
• Ensure high-quality in-store execution across availability, visibility, merchandising, pricing, promotions and compliance with PICOS and Sales Fundamentals.
• Manage operational relationships with relevant customer contacts, Store Managers and Regional Customer Managers to secure timely implementation of agreed activities.
• Coordinate daily with KAM Planning, Trade Marketing, Customer Service & Logistics, Supply Chain, Finance and field teams to ensure operational readiness and delivery of customer commitments.
• Monitor delivery, stock, returns, claims and other service issues; drive timely resolution and escalate material risks when required.
• Identify outlet, distribution and execution opportunities within the assigned scope and recommend actions to expand profitable growth.
2. Execution Performance & Resource Management:
• Track execution performance through scorecards, PICOS, Sales Fundamentals and agreed sales and service KPIs for the assigned customer cluster or area.
• Run regular operating reviews with the team, identify execution gaps and ensure clear corrective actions, owners and timelines.
• Deploy field resources, commercial materials and operational support within approved plans and budgets to maximize execution effectiveness and return on investment.
• Provide accurate and timely updates on sales execution, customer issues, competitor activity and market developments to Group KAM Operations and KAM Planning.
• Capture frontline insights and convert them into practical recommendations to improve customer plans, promotional execution and ways of working.
3. Team Leadership & Continuous Improvement:
• Set clear objectives and execution standards for assigned KAS, Merchandisers and field team members; monitor performance through regular reviews and field coaching.
• Build team capability in customer service, selling, negotiation, Sales Fundamentals, outlet execution and problem-solving.
• Plan team resources and support recruitment, onboarding and development of new field employees when required.
• Promote strong teamwork, discipline, accountability and the ONE MOFT spirit while role-modelling HEINEKEN behaviors.
• Share best practices and lead practical improvements that strengthen execution quality, consistency and productivity within the assigned scope.
Job Purpose:
Lead customer and field execution for the assigned customer cluster, retail format or geographic area. Translate approved customer plans and commercial priorities into disciplined in-store execution, ensuring availability, visibility, merchandising, pricing, promotion and service standards. Coordinate closely with Group KAM Operations, KAM Planning and cross-functional teams to deliver customer commitments, resolve operational issues and drive sustainable sales growth.
Accountabilities:
1. Account Execution & Customer Operations:
• Translate approved Joint Business Plans, customer priorities and commercial programs into account- and outlet-level deployment plans for the assigned scope.
• Ensure high-quality in-store execution across availability, visibility, merchandising, pricing, promotions and compliance with PICOS and Sales Fundamentals.
• Manage operational relationships with relevant customer contacts, Store Managers and Regional Customer Managers to secure timely implementation of agreed activities.
• Coordinate daily with KAM Planning, Trade Marketing, Customer Service & Logistics, Supply Chain, Finance and field teams to ensure operational readiness and delivery of customer commitments.
• Monitor delivery, stock, returns, claims and other service issues; drive timely resolution and escalate material risks when required.
• Identify outlet, distribution and execution opportunities within the assigned scope and recommend actions to expand profitable growth.
2. Execution Performance & Resource Management:
• Track execution performance through scorecards, PICOS, Sales Fundamentals and agreed sales and service KPIs for the assigned customer cluster or area.
• Run regular operating reviews with the team, identify execution gaps and ensure clear corrective actions, owners and timelines.
• Deploy field resources, commercial materials and operational support within approved plans and budgets to maximize execution effectiveness and return on investment.
• Provide accurate and timely updates on sales execution, customer issues, competitor activity and market developments to Group KAM Operations and KAM Planning.
• Capture frontline insights and convert them into practical recommendations to improve customer plans, promotional execution and ways of working.
3. Team Leadership & Continuous Improvement:
• Set clear objectives and execution standards for assigned KAS, Merchandisers and field team members; monitor performance through regular reviews and field coaching.
• Build team capability in customer service, selling, negotiation, Sales Fundamentals, outlet execution and problem-solving.
• Plan team resources and support recruitment, onboarding and development of new field employees when required.
• Promote strong teamwork, discipline, accountability and the ONE MOFT spirit while role-modelling HEINEKEN behaviors.
• Share best practices and lead practical improvements that strengthen execution quality, consistency and productivity within the assigned scope.
Quyền lợi
Thưởng
13th payment and variable bonus
Chăm sóc sức khoẻ
Premium healthcare for you and your family
Đào tạo
Professional training programs
13th payment and variable bonus
Chăm sóc sức khoẻ
Premium healthcare for you and your family
Đào tạo
Professional training programs
Thông tin khác
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Thông tin chung
- Thu nhập: Thương lượng
Nơi làm việc
- Tầng 15 Tòa nhà Peakview, 36 Hoàng Cầu, Hà Nội
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