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Mô tả công việc
Having responsibility for the production and curation of content for use across multiple marketing channels, including (but not limited to) our: website, blogs, press, sales materials, social media, video and email newsletters
Developing an editorial calendar aligned to business objectives, KPIs, quarterly campaigns and PR targets
Ensuring a consistent brand message is delivered across all channels and providing training as to how messages are to be presented
Managing social media accounts & engagement (LinkedIn, Twitter, Facebook etc.)
Monitoring online comments and responding to all with a view of driving leads and sales
Conducting regular analysis of all content campaigns to assess visitor data, campaign effectiveness and areas for improvement
Keeping up-to-date with the latest trends, competitor activity and best in class approach to refine content strategy
Working closely with all key stakeholders to ensure a consistent approach to content
Cooperate with internal team for SEO-optimised content to increase organic traffic to our websites
Reviewing, monitoring and improving organic search position of pre-agreed keywords and recommending new SEO targets
Yêu cầu
Excellent writing skills in both English & Vietnamese
A relevant (technology, hospitality, marketing, media or digital) qualification at degree level or equivalent business experience
A minimum of 2 years' previous experience in a similar role is essential
An advanced knowledge of running, leading and managing content marketing, SEO and technical copywriting best practice
Strong persuasion and influencing skills with the ability to command attention and influence business professionals, both internally and externally, willing to listen, learn and develop positions, as appropriate
A strong attention to detail and be highly skilled at proof-reading and editing
A broad awareness of the impact content-production has on business development and to be able to utilise this awareness to recommend actions to improve the level of enquiries
Quyền lợi
13rd salary & quarterly bonus based on performance
14 annual leave days per year
2-3 team building & outing trips per year
Thông tin chung
- Ngày hết hạn: 25/04/2019
- Thu nhập: Thỏa thuận
