Marketing Executive

Mô tả công việc
Role Overview
As our Marketing Executive, you will be at the forefront of building a strong and recognizable brand image and presence. You will drive marketing initiatives, coordinate high-profile events, and ensure brand excellence across all communications, helping the company grow its reputation, reach, and business opportunities.
Your Responsibilities
Brand Management & Corporate Identity
- Lead the development, implementation, and continuous enhancement of the company's brand image.
- Develop and maintain brand guidelines, marketing templates, and communication frameworks.
- Ensure consistent application of brand standards across all communication channels, materials, and touchpoints.
- Monitor brand perception and recommend initiatives to strengthen brand awareness and reputation.
- Collaborate with internal teams, agencies, designers, and external partners to ensure brand consistency.
Business Marketing Planning
- Develop and execute annual and quarterly marketing plans aligned with business objectives.
- Analyze market trends, competitor activities, customer insights, and industry developments within the technology sector.
- Identify market opportunities and propose go-to-market strategies for new services and solutions.
- Support business development efforts through targeted marketing campaigns and lead-generation initiatives.
Content & Digital Marketing
- Create and oversee the development of marketing content for websites, social media, newsletters, presentations, brochures, and sales materials.
- Manage the company's professional online presence and ensure all communications reflect the brand identity and value proposition.
- Coordinate with subject matter experts to translate technical concepts into compelling marketing messages.
Event Management
- Assist the planning, coordinate webinars, seminars, workshops, conferences, exhibitions, and networking events for Sales and Stakeholders.
- Work with Sales department to manage event logistics, execution and post-event reporting, with the support from the Administrative assistant.
- Measure event effectiveness and generate leads through event-related marketing activities.
Yêu cầu công việc
- Bachelor's degree in Marketing, Communications, Business Administration, Graphic Designer or related field.
- Minimum 1 year of experience in marketing, brand management, corporate communications.
- Experience in the technology, IT services, digital transformation, AI, software, engineering, or consulting industry is highly preferred.
- Proven experience in developing and executing B2B marketing and sales support plans.
- Experience managing websites, social media platforms, email marketing, and digital campaigns.
- Proficiency with Microsoft Office, Canva is a must.
- Proficiency with a design tool is a strong plus.
Soft Skills
- Autonomy, organization, and a proactive attitude.
- Strong communication skill, maintain confidentiality and demonstrate diplomacy & tactfulness
- Flexible, adaptable to fast working pace of an international environment between France and Vietnam.
- Capable of independently driving branding initiatives while managing multiple projects simultaneously.
Languages
- Vietnamese: Full proficiency.
- English: good knowledge, with strong content creation and copywriting skills
Thông tin liên hệ
What we offer
- Motivating salary and bonus package, based on your skills and experience.
- Flexible hybrid working environment: 50% in-office time.
- 15 days of paid annual leave.
- 40 hours/week, from Monday to Friday.
- Gain hands-on experience with the Dassault Systèmes 3DEXPERIENCE platform.
Email us at [protected info]