Marketing Manager

Job Summary:
The Marketing Manager is responsible for developing and executing the hotel's overall marketing strategy to strengthen brand positioning, increase hotel awareness, drive room and F&B revenue, and support the achievement of business objectives.
Oversees hotel marketing activities across digital marketing, social media, content, public relations, brand communications, promotions, partnerships, and marketing campaigns. The Marketing Manager works closely with Sales, Revenue, Rooms, F&B and other operational departments to ensure consistent brand communication and effective marketing execution.
Key Responsibilities:
Develop and implement the hotel's annual and monthly marketing strategies and campaigns in line with business objectives.
Manage the hotel's digital marketing channels, including website, social media, online advertising and email marketing.
Oversee content creation and ensure consistent brand image across all communication channels.
Plan and execute promotional campaigns for Rooms, F&B, Spa, Events and other hotel products.
Manage PR activities and build relationships with media, influencers, tourism organizations and business partners.
Coordinate marketing activities for hotel events, seasonal campaigns and special occasions.
Monitor marketing performance, analyze campaign results and prepare regular reports for management.
Manage the marketing budget and coordinate with internal departments, agencies and external partners to ensure effective execution.